




Description: Desired Academic Background: Bachelor's degree in Information Technology, Computer Engineering, Digital Marketing, Advertising and Public Relations, Information Systems, or related fields. Minimum 6 months of prior experience. Technical Skills:* Technical knowledge of DNS, IP, SMTP, and authentication protocols (SPF, DKIM, DMARC). * Analysis of deliverability metrics and reputation reports. * Database and CRM management. * Basic understanding of information security and LGPD. * Experience with HTML and email marketing templates. * Data analysis skills (Excel, Google Data Studio, Power BI). * Knowledge of APIs. * Proficiency with email/sms/whatsapp sending platforms (Unnichat, Kommo, Mautic, Sendflow). Behavioral Skills:* Analytical reasoning and attention to detail. * Clear and interpersonal communication. * Proactivity and sense of urgency. * Organization and planning. * Teamwork and cooperation. * Capacity for continuous learning. * Monitor and optimize email campaign and other digital communication deliverability rates. * Configure, validate, and maintain authentication protocols (SPF, DKIM, DMARC, DNS, dedicated IPs, and domain reputation). * Track performance metrics: delivery rate, open rate, bounce rate, unsubscribe rate, and spam complaints. * Implement data hygiene and segmentation policies (opt-in, double opt-in, removal of inactive users). * Analyze provider reports (Gmail Postmaster, Microsoft SNDS, Return Path, etc.) and propose action plans. * Collaborate with Marketing and IT teams to ensure adherence to best practices and sending policies. * Prevent blocks and blacklisting by monitoring reputation and rapidly correcting deviations. * Manage sending providers and tools (ESP, SMTP, CRM, marketing automation). * Ensure compliance with data protection regulations (LGPD, CAN-SPAM). * Produce technical reports and presentations containing performance insights and improvement opportunities. * Approve messages via official APIs (WhatsApp). * Build email and WhatsApp sending workflows (Unnichat, Kommo, Mautic). * Plan, manage, execute, and optimize digital communication campaigns, ensuring high efficiency and deliverability. 2512200202551816982


