Senior Social Media Analyst

Description

Job Summary: We are seeking a Senior, operational, creative, and results-oriented Social Media Analyst to manage the company's social media channels, with an emphasis on sales-supporting content. Key Highlights: 1. Hands-on profile to plan, record, edit, and analyze content. 2. Focus on content that directly supports the sales team. 3. Opportunity to structure and grow alongside the social media department. *We are looking for a Senior Social Media Analyst with an operational, creative, and results-driven profile to practically and consistently manage the company's social media channels, focusing on content that directly supports the sales team.* *This position is for someone who enjoys planning, recording, editing, posting, analyzing, and improving—getting hands-on every day.* ***Main Responsibilities:*** * *Plan and execute the social media editorial calendar;* * *Define content topics, formats, and scripts;* * *Capture videos and images (Reels, Stories, and short videos);* * *Guide individuals during recordings (positioning, framing, and language);* * *Edit short videos and audiovisual content;* * *Create adapted versions of content for different platforms;* * *Publish, schedule, and monitor content;* * *Engage with comments and messages;* * *Track metrics (reach, engagement, and growth);* * *Analyze results and propose continuous improvements;* * *Support campaigns, product launches, and promotional activities with a sales focus.* ***Requirements:*** * *Practical experience managing corporate or brand social media accounts;* * *Experience in digital content planning and creation;* * *Knowledge of metrics and performance analysis;* * *Experience publishing, scheduling, and engaging with followers;* * *Video capture and editing (Reels and short videos);* * *Hands-on, organized profile with strong deadline accountability;* * *Strong communication skills and ability to work well in teams* ***Preferred Education:*** * *Bachelor's degree completed or in progress in Marketing, Advertising, Communications, Journalism, Graphic Design, or related fields;* * *Short courses and practical experience may substitute formal academic qualifications* \_ **What You Need to Have:** \_ * *Practical experience in editorial calendar planning;* * *Content creation for feed, Stories, and Reels;* * *Writing captions and copy focused on engagement and sales;* * *Basic understanding of branding, tone of voice, and content funnel;* * *Scheduling tools (Meta Business, mLabs, or similar);* * *Canva, CapCut, or similar editing tools.* * *Prior experience in the industrial sector will be a significant advantage;* ***What We Expect From You:*** * *Creativity with a results orientation;* * *Organization and adherence to deadlines;* * *Proactivity and sense of responsibility;* * *Openness to feedback;* * *Analytical mindset with interest in continuously improving performance;* * *Willingness to learn and grow alongside the business.* * *Hands-on profile with willingness to help structure the department* Important: We seek candidates with professional experience managing brands or companies—not just personal account content creation. *On-site position in Fazenda Rio Grande — CLT* *Send your resume \+ portfolio to rh@firenzemaquinas.com.br* Job Type: Full-time CLT Compensation: R$2\.253,35 \- R$2\.800,00 per month Benefits: * Meal allowance * Transportation allowance