Description: * Bachelor's degree in related fields such as Business Administration, Marketing, or Communications; specialization or postgraduate studies are a plus; * Solid marketing experience with a focus on team leadership, preferably within shopping centers or retail; * Advanced knowledge of digital marketing, data analysis (Google Analytics, CRM), and hands-on experience managing both online and offline campaigns. * Ensure all marketing, communication, and event initiatives reflect the brand’s purpose and values, supervising the team of analysts and assistants; * Lead the development and execution of integrated marketing campaigns to increase visitor traffic and promote distinctive experiences at the shopping center; * Supervise the development of commercial campaigns in collaboration with retailers, analysts, and assistants, maximizing sales performance; * Ensure efficient implementation of loyalty programs, coordinating the team to create initiatives that encourage repeat visits; * Manage relationships with internal and external stakeholders (retailers, suppliers, communications agencies), ensuring all activities align with the strategic plan; * Monitor campaign and shopping center performance indicators (KPIs), adjusting strategies as needed; * Supervise the team’s administrative routines, including issuing and tracking invoices, payments, and marketing budgets. 2512110202491913429