Description
Job Summary:
We are seeking a Mid-level Advertising Copywriter with agency experience, expertise in 360° campaigns, and mastery of concept development, narrative, and professional creative workflow—focused on creating and adapting copy across multiple media.
Key Highlights:
1. Experience in advertising agencies and 360° campaigns
2. Creation of concepts and copy for branding, product, retail, and activations
3. Collaboration with art directors, account managers, and planners
We are looking for a Mid-level Advertising Copywriter with strong agency experience and proven track record in developing 360° campaigns. We seek someone who masters concept development, narrative, and adaptations—and operates effectively within a professional creative workflow—from briefing to delivery. If you possess a strong portfolio, understand the pace of agency work, and excel at crafting copy for campaigns and activations, this role is for you.
Responsibilities:
- Develop creative concepts, full campaigns, and adaptations (online/offline);
- Create copy for branding, product, retail, and activation projects;
- Produce content for online assets (social media, banners, videos, key visuals, landing pages) and offline assets (films, spots, out-of-home, print);
- Write scripts for TV, digital, radio, and short-form media;
- Translate ideas into clear, persuasive, and brand-positioning–consistent messages;
- Collaborate with art directors, account managers, and planners to ensure creative alignment.
Requirements:
Participation in pitches, strategic presentations, and campaign defense;
Versatility to work across diverse sectors (consumer goods, services, retail, institutional, etc.);
Knowledge of communication trends and digital language.