SENIOR INFLUENCER ANALYST

Description

Job Summary: We are seeking a Senior Influencer Analyst to join a team that lives and breathes innovation, performance, and authenticity—driven by passion for digital marketing and the creator economy. Key Highlights: 1. Innovative team focused on performance and authenticity 2. Opportunity to grow with a curious and passionate mindset 3. Strategic engagement with influencers and social media trends **Job Description:** At LIQUIDZ, we believe every person has a unique story, full of talent and potential. Our Senior Influencer Analyst role is your gateway to joining a team that lives and breathes innovation, performance, and authenticity. We seek curious, passionate minds who share our values and wish to grow alongside us. Your journey can start now—join us! **Responsibilities:** * Research, map, and select influencers aligned with the target audience, brand positioning, and current market moment—considering strategic goals and opportunities. * Define campaign objectives (awareness, conversion, branding) and monitor KPIs and OKRs. * Negotiate fees, deliverables, and value exchanges, supporting or leading contract development and execution with creators and agencies. * Lead meetings with creators and agencies, presenting the brand, collaboration models, and partnership formats. * Proactively engage creators via social media, email, and platforms—acting as the bridge between them and internal teams, and relaying their feedback to the team. * Analyze campaign and profile metrics, generating strategic reports with actionable insights. * Monitor social media and creator economy trends, identifying emerging formats and platforms. * Operate influencer marketing platforms (e.g., Squid, Influency.me, and similar tools) and maintain organized, up-to-date CRM systems, spreadsheets, and dashboards. * Support pre-publication content review to ensure alignment with brand strategy. * Develop and accompany influencers at events and relationship-building initiatives, and participate in creative brainstorming sessions. **Requirements:** * Bachelor’s degree in Marketing, Social Communication, or related fields. * Prior experience working with influencers, the creator economy, or digital marketing. * Solid understanding of major social media platforms (Instagram, TikTok, YouTube) and their metrics. * Foundational knowledge of influencer marketing and best practices for creator partnerships. * Strong organizational skills, excellent communication abilities, and a relational mindset. **Benefits:** Fixed remuneration Corporate laptop; Health insurance (starting after the 3rd month); ️‍ ️ Wellhub – Silver Plan; Education Allowance \- (available after the 4th month). **Work Location:** São Paulo – SP (Hybrid \- Pinheiros). **Location****Contract Type****Work Model** São Paulo, SP, BR PJ Freelance Hybrid