Senior Marketing Analyst

Description

Job Summary: We are seeking an experienced Marketing Analyst for strategic and operational involvement in brand development, with a focus on online and offline campaigns. Key Highlights: 1. Experience in design and creation of campaign assets 2. Paid traffic management and performance campaigns 3. Analytical and creative profile with a results-oriented focus We are looking for a **Senior Marketing Analyst with solid experience**, available to start immediately, to provide strategic and operational support in developing the group's brands. **Required Knowledge and Skills** * Experience in **design and creation of campaign assets** for online and offline campaigns * Management of **paid traffic** (Meta Ads, Google Ads, and performance campaigns) * Planning, execution, and monitoring of **promotional and institutional campaigns** * Development of **offline and online initiatives**, ensuring cross-channel integration * Creation of **campaign timelines and content calendars** * Social media management and engagement strategies * Analysis of campaign metrics, KPIs, and results * Lead generation and conversion strategies * Basic understanding of branding, brand positioning, and visual communication * Coordination with vendors, printing companies, partners, and local media * Organization of events, activations, and promotional activities * Analytical and creative profile with a results-oriented focus Employment Type: Full-time CLT Compensation: R$2.800,00 - R$3.200,00 per month Benefits: * Fuel allowance * Health plans and commercial discounts * Life insurance * Meal voucher * Transportation voucher Work Location: On-site