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Job Summary: Senior Data and Performance Analyst focused on data structuring, performance dashboards, campaign development, and tactical demand management, operating in a dynamic environment. Key Highlights: 1. Working with data in Marketing and related areas 2. Developing and monitoring campaign performance 3. Tactical demand management and alignment with internal clients Description: * Completed undergraduate degree * Familiarity with working with data in areas such as Marketing and related functions * Proficiency in SQL, Databricks, and other data programming languages * Solid experience in data structuring and performance or KPI dashboards The Senior Data and Performance Analyst has four primary responsibilities: * Specify, guide, and approve the development of new business data variables and integrations critical for use in new campaigns * Maintain and configure campaign bonus processes * Develop and monitor campaign performance and key customer communication processes for payment products * Establish the tactical delivery plan for strategic and performance-related demands using a methodology that considers the business and client impact of deliverables, through alignment with internal clients * The first two responsibilities are carried out under the guidance of technology developers; the third and fourth are performed independently * A key challenge of this role is maintaining organization and providing visibility to leadership and internal clients regarding blockers and external impacts affecting project progress * The business environment is dynamic, and it is considered natural that new demands may need to be inserted into the backlog or that higher-complexity obstacles may be identified during development sprints; however, this analyst is expected to keep stakeholders informed of such impacts and the corresponding contingency plans. 251206020219617649
