Social Media Analyst

Description

Job Summary: We are seeking a creative and strategic Social Media Analyst to manage the entire content lifecycle, humanize technology, and convert authority into engagement and tangible results. Key Highlights: 1. Responsible for the full content lifecycle, from planning to editing 2. Creation of strategic content to humanize technology 3. Focus on results and optimization of social media strategies We Are Hiring! Social Media Analyst – PJ Location: Curitiba/PR GC7 – Security Solutions We seek a Social Media Analyst who is, above all, a complete content creator and a persuasive strategist. You will be responsible for GC7’s entire content lifecycle: from strategic planning and scripting to content capture and final editing. The goal is to humanize our technology and convert our authority into genuine engagement and measurable results. **Key Responsibilities** · **Content Lifecycle:** Plan the schedule, capture images/videos, and execute final posting. · **Creative Production:** Develop campaign briefs and create content from scratch, ensuring the brand voice remains consistent across every piece. · **Audiovisual:** Create static creatives and videos, mastering the dynamic language of social media. · **Channel Management:** Manage social media platforms (LinkedIn, Instagram, and Facebook), adapting communication for each platform. · **Data Analysis:** Monitor monthly KPIs (reach, engagement, growth, and conversion), generating performance reports with actionable insights to optimize strategy. **Requirements** · Experience as a social media professional (minimum 1 year) · Completed undergraduate degree or currently enrolled from the 5th semester onward: Marketing, Advertising, Social Communication, or Journalism. · Proficiency in tools: Canva and CapCut · Technical skill in mobile-based photo and video capture. · Creative Writing: Excellent writing and persuasive ability (copywriting). · Clear understanding of the marketing funnel · Basic knowledge of Microsoft Office suite **Behavioral Profile** · Proactivity: Anticipate trends and propose creative solutions without waiting for direct instructions. · Communication: Ability to convey ideas clearly and interact effectively with diverse audiences. · Strategic Vision: Results-oriented mindset, understanding how each post contributes to the marketing funnel. · Persuasion: Skill in using strong arguments to generate desire and trust in GC7’s solutions. **Preferred Qualifications** · Experience with AI tools for content optimization. · Basic knowledge of photography and visual aesthetics. · On-camera proficiency for “Creator”-style content production. · Knowledge of paid traffic strategies (Social Ads). Compensation: R$3.500,00 – R$4.500,00 per month Benefits: * Company-provided mobile phone * Remote work * Meal allowance * Transportation allowance Work Location: Hybrid remote work based in Curitiba, PR