MARKETING ANALYST (PERFORMANCE FOCUS)

Description

**MARKETING ANALYST (PERFORMANCE FOCUS)** Curitiba/PR \| On-site \| Technology (Infrastructure & Cybersecurity) We are looking for a results-oriented Marketing Analyst with strong expertise in demand generation, conversion, and direct support to the sales team. If you believe marketing goes beyond campaigns and is responsible for generating pipeline and revenue, this opportunity is for you. ***WHAT YOU WILL DO:*** * Plan and execute campaigns focused on generating qualified leads (MQLs and SQLs) * Manage performance metrics (CPL, CAC, ROI, and conversion rate) * Implement Inbound and Outbound Marketing strategies * Manage CRM and pipeline (RD Station is a plus) * Plan and control the marketing budget, including manufacturer funds (MDF) * Develop initiatives with partners and manufacturers (campaigns and events) * Support the sales team in generating and qualifying opportunities * Organize and execute internal and external events, strategically focused on the technology market ***WHAT WE ARE LOOKING FOR:*** * Analytical, organized profile with a results focus * Experience with CRM, campaigns, and demand generation * Ability to work closely with the sales team * Hands-on experience with marketing metrics and the sales funnel * Experience in technology companies is a plus ***WHAT YOU’LL FIND HERE:*** * A dynamic and collaborative environment * Marketing with leadership and real business impact * Strategic projects with major technology manufacturers * Professional growth and autonomy Location: Mercês – Curitiba/PR Work Model: On-site ***HOW TO APPLY*** Send your resume to: rh@safeinc.com.br Subject: MARKETING ANALYST – PERFORMANCE ***IMPORTANT*** This position is for professionals who want to move beyond operational marketing and directly impact revenue and growth. Compensation: Starting at R$3\.000,00 per month Benefits: * Health insurance * Dental insurance * Life insurance * Meal allowance * Transportation allowance Selection Questions: * Do you have hands-on experience with B2B marketing focused on demand and pipeline generation? * Do you have experience with performance metrics such as CPL, CAC, ROI, and conversion rate? * Have you worked at a technology company (infrastructure, cloud, cybersecurity, or related fields)? * Have you used CRM and marketing automation tools (e.g., RD Station) to manage leads and opportunities? Work Location: On-site