Marketing Assistant

Description

Job Summary: We are seeking a strategic and operational Marketing Analyst to strengthen our brand, attract customers, and support the unit’s growth through campaigns and social media management. Key Highlights: 1. Strategic and operational execution to strengthen the brand and attract customers. 2. End-to-end social media management and creative content production. 3. Planning and monitoring of paid traffic campaigns. We are looking for a **Marketing Analyst** to work strategically and operationally—strengthening our brand, attracting new customers, and directly supporting the unit’s growth. Key Responsibilities: \- Plan and execute the monthly calendar of campaigns, initiatives, and events; \- Manage social media platforms (Instagram, Facebook, WhatsApp Business, and Google My Business); \- Create engaging and conversion-focused creative content (copy, graphics, videos, Reels, and Stories); \- Produce graphic materials using Canva (proficiency in Photoshop and Illustrator is a plus); \- Capture photos and videos of staff, physicians, facilities, and events; \- Plan and monitor paid traffic campaigns (Meta Ads and Google Ads); \- Develop customer acquisition, retention, and loyalty campaigns; \- Ensure consistent application of the brand’s visual identity; \- Support events, inaugurations, off-site activities, and promotional campaigns; \- Monitor Google reviews and enhance the company’s reputation; \- Analyze marketing KPIs and report campaign results; \- Build strategic partnerships and identify new promotional opportunities; \- Provide daily marketing strategy and material support to the sales team. Requirements: * Experience in the Marketing field; * Proficiency in Canva; * Knowledge of video editing for social media; * Familiarity with Meta Ads and Google Ads; * Strong writing skills and copywriting techniques; * Organizational ability, creativity, and excellent communication skills; * Analytical mindset with a results-oriented focus. Preferred Qualifications: * Knowledge of Photoshop and/or Illustrator; * Experience in photography and videography; * Background in marketing for clinics, healthcare, or retail. We’re looking for someone who: * Possesses strategic vision and an innovative mindset; * Understands consumer behavior and the local market; * Is proactive, organized, and passionate about marketing; * Enjoys challenges and working with goals and measurable outcomes; * Can transform creativity into business growth. **If you believe marketing goes far beyond posting content—and want to join a team that values innovation, strategy, and results—send us your resume and grow with us!** Compensation: R$2\.000,00 per month Benefits: * Transportation allowance Work Location: On-site