Market Intelligence Coordinator

Description

Job Summary: Arara Tech is seeking a Market Intelligence Coordinator to lead the data strategy, unifying multi-channel sources and leveraging AI to impact the business. Key Highlights: 1. Lead data and performance strategy with AI and automation. 2. Work in a dynamic, proactive, and data-driven environment. 3. Transform technology into results, innovation, and intelligent decisions. Are you a dynamic, proactive, data-driven professional with a genuine desire to create impact? **Arara Tech**, the technology unit of Grupo Guanabara, is looking for a Market Intelligence Coordinator to play a strategic role **at SmartTravel’s unit**, bridging technology, business, and outcomes. Here, technology is not support—it is the engine of transformation, efficiency, and innovation. **About Arara Tech** Arara Tech is the technology unit that connects, integrates, and empowers Grupo Guanabara. We operate cross-functionally, unifying systems, data, processes, and people to transform business challenges into efficient, intelligent, and sustainable solutions. We are the link between business and the future. And we build this future with methodology, purpose, and real impact. **Role Overview:** We seek a **Market Intelligence and Performance Coordinator**, analytically minded and provocatively curious, to lead our data strategy (team of 2 analysts). You will be the critical link in unifying multi-channel data sources, using AI and automation to challenge processes, eliminate efficiency bottlenecks, and ensure every insight is strictly aligned with capturing new revenue and optimizing the P&L. **Responsibilities and Duties** * Provide comprehensive support to the Commercial area with tactical studies, forecasting models, and executive analyses that underpin strategic decisions and goals; * Map and dissect the customer journey, identifying friction points and implementing continuous improvements to increase conversion rates at each stage; * Monitor and audit cross-functional performance indicators (Commercial, CX, Support/Customer Service, Product, etc.), ensuring metric consistency across departments; * Anticipate market trends and consumption patterns through predictive analytics, suggesting adjustments to the business model or new revenue streams ahead of competitors; * Serve as an analytical service center for stakeholders, responding promptly to ad-hoc data extraction and interpretation requests—always accompanied by actionable solution recommendations; * Unstructured Data Intelligence: Convert qualitative and quantitative data into actionable dashboards; * Leverage AI and automation to optimize processes and reduce team delivery time, enhancing agility and accuracy in strategic decision-making; * Conduct ongoing competitive benchmarking (pricing, market movements, product differentiators) to maintain the company’s competitiveness; * Lead internal experiments and A/B tests to validate conversion hypotheses, new service flows, or pricing changes; * Revenue Leakage: Identify operational efficiency bottlenecks and revenue loss points, proposing immediate course corrections to protect margins; * Executive Reporting: Consolidate high-visibility reports for the Executive Board, translating operational data into profitability, growth, and P&L impact metrics. **Requirements and Qualifications** * Bachelor’s degree completed in Engineering, Business Administration, Economics, Statistics, or related fields; * Prior experience directly managing data/performance teams; * Advanced proficiency in SQL for data extraction and BI tools (Power BI, Tableau, or Looker); * Expert-level Excel skills (Power Query and Data Modeling); * Solid understanding of P&L, P&L Statement (DRE), and Unit Economics metrics (CAC, LTV, Contribution Margin); * Experience in environments with multiple data sources and acquisition channels (Online/Offline, B2C, e-commerce); * **Inquisitive, curious, and demand-generating profile**, with ability to translate technical data insights for business stakeholders. **Desirable:** --------------- * Practical experience applying AI for data analysis and task automation; * Process and Project Management (Preferred). Experience in technology, logistics, or sectors with high transaction volumes; * **Additional Information** **For your well-being, we offer:** * PJ (Individual Entrepreneur) contract model * 13th salary * Paid vacation (30 days) * Flexible Meal Allowance (flexible for other expenses) * Health insurance with co-payment (SulAmérica) * Performance-based recognition (PLR) **Additionally, for your experience, we provide:** * Collaborative, data-driven environment * Flexible working hours * No dress code * Continuous learning and real business challenges **Why work at Arara Tech?** * Purpose-driven and impactful technology * Proximity to business operations and strategic decision-making * Opportunity to drive transformation from within a large group * Culture of collaboration, data, and constant evolution At Arara Tech, technology and business advance together. And people are at the heart of this transformation. **Interested?** Then join us in building the future of mobility. **Embark on this journey with Arara Tech!** **Who We Are** Arara Tech is the technology unit that connects, integrates, and empowers Grupo Guanabara. Here, technology is not support. It is strategy—the engine of transformation and accelerator of results. We operate cross-functionally, connecting systems, data, processes, and people to transform business challenges into efficient, intelligent, and sustainable solutions. We are the link between business and the future. And we build this future with methodology, purpose, and real impact. **Our Purpose** Transform technology into results, innovation into efficiency, and data into intelligent decisions. At Arara Tech, we view Grupo Guanabara as a strategic internal client. We listen, understand, and deliver solutions that generate value, strengthen competitiveness, and continuously drive digital transformation.