Marketing Analyst

Description

Job Summary: Casa da Topografia is seeking a Marketing Analyst to strengthen its digital presence and generate new business through social media management, SEO, paid traffic, and lead generation—valuing versatility and strategic vision. Key Highlights: 1. Social media management and content creation 2. SEO strategy implementation and monitoring 3. Paid traffic campaign planning and execution Casa da Topografia is a company with over 40 years of market experience, specializing in the rental, sale, and maintenance of surveying equipment. Our commitment is to provide high-quality, technology-driven solutions to our customers, always delivering excellence in service and innovation. We are looking for a Marketing Analyst to join our team and contribute to strengthening our digital presence and generating new business. We seek a versatile, proactive professional with strategic vision. Key responsibilities: \- Social media management (planning, posting, and performance tracking); \- Creation of visual assets and content for social media; \- CRM management and updates; \- SEO strategy implementation and monitoring; \- Paid traffic campaign planning and execution; \- Lead generation and nurturing; \- Website updates and maintenance on WordPress; \- Support in other marketing-related activities. Requirements: Creativity in developing campaigns and content; Commitment to deadlines and results; Strong verbal and written communication skills; Excellent writing ability; Organization and multitasking capability; Knowledge of digital marketing tools; Experience with social media, CRM, SEO, and paid traffic. Desirable: Marketing experience; Proficiency in design tools (Canva, Photoshop, Illustrator); Basic knowledge of marketing data analysis and metrics (Google Analytics, Meta Ads, etc.); Experience with marketing automation and sales funnels; Basic knowledge of professional visual content creation (photo and video); Familiarity with WordPress is a plus. Benefits: Transportation allowance. Meal allowance.