





MODULE 1 – STARTING FROM SCRATCH Introduction to the Business The açaí and ice cream market is one of the most profitable and accessible for those who want to start with little capital. These are products sold year-round, especially in hot regions, and enjoy high daily demand. A major advantage is that you can start simply—even from home—and scale up as sales increase. How much can you earn? One of the biggest advantages of this business is its profit margin. Practical example: Cost per açaí/ice cream cup: R$ 3 to R$ 5 Selling price: R$ 10 to R$ 15 Profit per unit: up to R$ 7 or more Selling only 20 units per day: Average daily profit: R$ 140 Per month: over R$ 4,000 (Everything depends on your dedication and sales strategy) Required Materials You don’t need to invest heavily to get started. Basic equipment: Freezer or refrigerator Blender Disposable containers and cups Spoons and simple utensils Important tip: Start with what you already have at home First Sales You don’t need a physical store at the beginning. Start like this: Sell to friends and family Promote via WhatsApp and neighborhood groups Take simple but well-presented photos Offer promotions at the beginning The secret is to start quickly and improve over time Module Conclusion You don’t need to wait for the perfect moment. With what you have today, you can already begin and generate income. The most important thing is to take the first step
