Summary: Touchpoints is seeking a Lead Generation Specialist to own the top of the funnel by researching niche markets, finding high-potential accounts, and shaping outreach for booked demos. Highlights: 1. Research-heavy role focused on patterns and insights, not high-volume calling 2. No prior sales or marketing experience required; focus on thinking and work 3. Central to building a predictable pipeline of qualified demos and new business **Lead Generation Specialist** **About Touchpoints** Touchpoints is a B2B software platform for trampoline parks, family entertainment centers, and laser tag venues. We connect to revenue systems, identify potential customers, and help operators increase bookings through automation and targeted outreach. **Role overview** As Lead Generation Specialist, you own the top of the funnel: researching our niche market, finding high‑potential accounts, and helping shape outreach that leads to booked demos. This is a research‑heavy role focused on patterns and insights, not a high‑volume calling job, and you work closely with leadership while owning your projects. **Key responsibilities** * Research and map the FEC market to identify target accounts and key decision‑makers. * Find relevant events, associations, and communities and build targeted prospect lists. * Track industry speakers and influencers to support warm outreach angles. * Monitor industry content to spot trends and propose ideas like webinars or case studies. * Help design top‑of‑funnel outreach plans and maintain an internal knowledge base. **Qualifications** * No prior sales or marketing experience required; we care about how you think and work. * Strong online research skills and ability to turn information into clear lists and insights. * Ability to spot patterns, take initiative, and manage work with limited oversight. * Strong written and spoken English to collaborate with our US‑based team. * **Nice to have:** familiarity with FECs or location‑based entertainment, or exposure to B2B software. **Requirements** * Reliable internet and ability to work remotely. * At least 4 hours of overlap with US Eastern Time. * Comfortable working via research, documentation, and async tools. * Able to prioritize, self‑manage, and meet agreed targets. **What success looks like** * **Month 1:** You understand our product and ideal customers and ship your first researched account lists. * **Month 2:** You consistently find new lead sources and feed qualified, well‑documented leads into our sequences. * **Month 3:** Your work supports a steady flow of qualified demos, and you test new approaches to improve volume and quality. **Why this role matters** This role is central to building a predictable pipeline of qualified demos and new business. Your research and opportunity identification help the team focus on effective conversations with the right prospects and support the long‑term success of the venues we serve. Job Type: Part\-time Pay: From R$63\.00 per hour Expected hours: 25 per week Application Question(s): * You've been given a list of 100 family entertainment center owners to reach out to. You have their names and websites. What's the first thing you do before contacting any of them, and why? Work Location: Remote