Job Summary: We are seeking a Performance Analyst passionate about optimization to analyze, monitor, and continuously improve campaigns and operations, collaborating to drive growth in results. Key Highlights: 1. Analyze, monitor, and optimize campaigns and operations 2. Collaborate to drive growth in results 3. Stay updated on trends and innovations in digital marketing Celcoin, founded in 2016, is a financial infratech company empowering businesses. As a pioneer provider of comprehensive technology infrastructure, Celcoin serves companies across diverse sectors with solutions for banking, credit, cash management, Open Finance, retail, and onboarding. Approximately 400 fintechs and digital banks, over 6,000 medium and large enterprises, and 40,000 retail points are connected to Celcoin’s platform, processing R$ 15 billion monthly. We are looking for a Performance Analyst passionate about optimization to join our team. You will be responsible for analyzing, monitoring, and continuously improving the performance of our campaigns, processes, and operations. Working collaboratively across teams, you will play a pivotal role in driving growth in our results. * Data Analysis: * + Collect, analyze, and interpret digital marketing campaign data to identify optimization opportunities. + Use analytical tools to extract meaningful insights and recommend strategic adjustments. * Campaign Optimization and Continuous Monitoring: * + Develop and implement optimization strategies to enhance campaign performance across various channels, including Google Ads, META, LinkedIn, and others. + Adjust budgets, targeting, and creatives based on results and identified trends. + Establish and maintain robust performance monitoring systems. + Respond promptly to alerts and events that may impact campaign performance. * A/B Testing: * + Plan, execute, and analyze A/B tests for campaign optimization, including copy, images, and audience segmentation. + Propose corrective actions when necessary. * Reporting and Communication: * + Generate regular performance reports highlighting key metrics and offering improvement insights. + Clearly communicate results and recommendations to stakeholders. * Market Research: * + Stay updated on the latest trends, best practices, and innovations in digital marketing. + Conduct market research to identify competitive opportunities and threats. Requirements: * Bachelor’s degree in Marketing, Advertising, Statistics, or related field. * Proven experience in digital marketing, with a focus on performance marketing. * In-depth knowledge of online advertising platforms such as Google Ads, Meta, LinkedIn Ads, Twitter, etc. * Advanced skills in data analysis and analytical tools. * Strong oral and written communication skills. * Ability to collaborate effectively within cross-functional teams. **Additional Information** **CLT Employment Contract** **Work Schedule**: Monday to Friday (flexible). This is a **hybrid position**. We count on your presence at our Barueri office (Al. Xingu, 350 - Barueri/SP) * Flexible VR/VA paid via iFood Benefits card; * Transportation Allowance; * Bradesco Medical and Dental Assistance, fully covered for employees (dependents subject to copayment); * Life Insurance; * Totalpass; * Zenklub; * Annual Variable Compensation (tied to company goals); * Daycare allowance covering children up to 5 years old; * Birthday day off; * Partnerships with language schools and universities; * Pharmacy Benefit; * Petlove (health plans for dogs and cats); * SESC partnership; * As a Citizen Company, we offer extended maternity leave (180 days) and paternity leave (20 days).