Description
Job Summary:
Professional responsible for defining processes, leading the marketing team, managing partners, planning budgets, and supporting commercial and product strategies.
Key Highlights:
1. Lead and develop the marketing team
2. Manage strategic partners and optimize budget
3. Support product launches and coordinate actions with manufacturers
Define and ensure compliance with processes, standards, best practices, and LGPD regulations.
Lead, guide, and develop the marketing team by setting priorities, distributing tasks, and monitoring performance.
Evaluate individual and collective performance, providing feedback and development plans.
Manage relationships with agencies, suppliers, and strategic digital marketing partners.
Plan, control, and optimize cloud marketing and digital media budgets.
Negotiate contracts, scopes, deadlines, and delivery KPIs with suppliers.
Support the sales and e\-commerce teams with demand-generation strategies, campaigns, and strategic materials.
Coordinate co-branded activities with manufacturers and business partners.
Support product launches, portfolio strategies, and brand positioning.
Lead innovation projects, advanced automation, A/B testing, and continuous improvement of digital channels.
Prepare executive reports, management analyses, and presentations for senior leadership.
**Requirements:**
Bachelor's degree completed