E-commerce Analyst

Description

Job Summary: We are looking for an E-commerce Analyst with an analytical, hands-on, and strategic profile to lead the execution of the e-commerce commercial strategy, optimizing results and ensuring high performance. Key Highlights: 1. Lead the e-commerce commercial strategy 2. Ensure high sales performance and optimization of results 3. Focus on innovation in digital retail and customer experience **About Doliv** Doliv is a company focused on innovation in digital retail, specializing in building and scaling brands and e-commerce operations driven by data, performance, and customer experience. **About the Role** We are seeking an E-commerce Analyst with an analytical, hands-on, and strategic profile to lead the execution of the e-commerce commercial strategy, ensuring high sales performance, operational excellence, and continuous optimization of results. **Responsibilities** * Plan and execute the promotional calendar (campaigns, seasonal dates, and always-on initiatives); * Ensure correct implementation of offers, storefronts, banners, and commercial rules on the platform; * Monitor sales performance and act on product assortment and exposure; * Identify revenue growth opportunities (cross-sell, upsell, kits, etc.); * Operate the VTEX platform (campaign setup, pricing, promotions, and content); * Ensure proper website functionality (categories, search, navigation, and availability); * Monitor operational KPIs (conversion rate, average order value, cart abandonment); * Resolve technical and operational issues; * Support sales forecast development; * Analyze performance by category, product, and channel; * Generate insights for margin, turnover, and conversion optimization; * Track business goals and KPIs; * Collaborate with marketing and digital agency teams; * Align media campaigns with the commercial calendar; * Monitor traffic performance (paid and organic) and conversion; * Suggest improvements to campaigns, landing pages, and customer journeys. **Requirements** * Solid e-commerce experience; * Practical knowledge of VTEX; * Familiarity with digital metrics (conversion, CAC, ROI, etc.); * Experience managing campaigns and promotions; * Analytical, organized, and results-oriented profile; * Strong communication and collaboration skills within cross-functional teams. **Education** * Bachelor's degree in progress or completed in Business Administration, Marketing, Engineering, Economics, or related fields. **Preferred Qualifications** * Experience with Analytics and BI tools; * Knowledge of CRO (Conversion Rate Optimization); * Experience with digital media (Google Ads, Meta Ads); * Basic understanding of UX/UI applied to e-commerce. Working Hours: Monday to Friday, from 8:30 AM to 5:30 PM Benefits: * Remote Work Allowance: BRL 800.00/month * Meal/food allowance: BRL 32.00 per business day * Childcare allowance * Innovation-focused environment * Birthday day-off Compensation: BRL 2,000.00 – BRL 4,500.00 per month Benefits: * Childcare allowance * Education allowance * Internet allowance * Life insurance * Remote work * Food voucher * Meal voucher Work Location: Hybrid remote for Blumenau, SC