Copywriter

Description

Job Summary: A Copywriter professional to create persuasive content for social media, advertisements, and campaigns, with a focus on market strategies and collaboration with creative teams. Key Highlights: 1. Strategic content creation for various digital platforms 2. Direct collaboration with design, traffic, and specialist teams 3. Development of compelling ad and campaign copy **MAIN RESPONSIBILITIES** Creating Instagram Stories and content for other social platforms; Writing social media posts (Instagram, TikTok, YouTube); Developing ad copy, sales page copy, and campaign copy; Scriptwriting for Reels, videos, and live streams; Building persuasive sequences (Stories, emails, and WhatsApp); Conducting market research and competitive analysis to inform content; Direct collaboration with the design, traffic, and organic campaign specialist teams. 100% in-person work in the Funcionários neighborhood, Belo Horizonte **REQUIREMENTS** Proven copywriting experience (minimum 2 years); Education in Copywriting courses; Technical knowledge of copywriting and persuasive frameworks (AIDA, PAS, 4Ps, etc.); Proficiency in using AI for marketing and content production; Creative, clear, and persuasive writing skills; **BENEFITS** Salary: R$3500.00 CLT employment contract. Amil health insurance plan, no co-payment after probation period. Dental insurance plan. Career development plan. Gympass membership. Dress code policy. Meal allowance: R$30.00 per day, tax-free. Transportation allowance paid in cash, tax-free. ### **Employment Type:** CLT ### **Department:** Administrative