Social Media

Description

Job Summary: A Social Media professional to create, plan, and execute content, focusing on consistency, quality, and results for clients. Key Highlights: 1. Full-service social media management for clients, from planning to optimization. 2. Creation of customized strategies and production of diverse content. 3. Content optimization based on metrics and results. **Company Description** We are a digital marketing agency passionate about results. With a dedicated team of specialists, we transform challenges into opportunities by creating customized strategies that drive your brand’s growth and visibility. Our focus is your sales, revenue, and long-term success. **Job Description** Luraz Digital is hiring a Social Media professional to create, plan, and execute content for the agency’s clients. This is a remote position, with occasional in-person recordings directly at client locations (with expense reimbursement). Employment type and compensation \- CLT or PJ (to be negotiated) Salary: R$ 1\.800 **Social Media Routine and Execution** You will be responsible for end-to-end management of the client’s social media presence, focusing on consistency, quality, and results: 1\) Planning and Strategy Understand each client’s positioning and target audience Define editorial lines (e.g., authority content, sales content, behind-the-scenes, social proof) Organize weekly/monthly editorial calendars 2\) Content Production Script content (primarily Reels and Stories) Direct filming: angles, scenes, dialogue, takes, and recording dynamics “Translate” the client’s offerings into simple, clear, and persuasive content 3\) Editing and Design Edit short videos (Reels/TikTok/Shorts) with cuts, captions, and pacing Create visuals and carousels aligned with the client’s visual identity (using Canva or similar tools) Adapt formats for feed, Stories, and Highlights 4\) Publishing and Profile Management Schedule/post content Organize Highlights, bio, feed identity, and visual consistency Respond to comments/DMs as agreed (when applicable) 5\) Reporting and Optimization Monitor metrics (reach, retention, saves, clicks, leads) Identify top-performing content and adjust the plan accordingly Suggest improvements and new ideas based on results **Candidate Profile** Strong writing skills and creativity to turn ideas into content Organizational skills and responsibility regarding deadlines Familiarity with Instagram (Reels, Stories, trends, hooks, CTAs) Experience with Canva and basic video editing (CapCut/Adobe/your preferred tool) Ability to interact effectively with clients and record in person when required Sector * Marketing Compensation: R$1\.800,00 \- R$2\.100,00 per month Benefits: * Company-provided mobile phone * Remote work Work location: Hybrid remote work based in Belo Horizonte, MG