Responsible for developing and maintaining products, as well as designing new product development projects, aiming to achieve time, cost, and performance objectives within established parameters. Analyzes all received information to develop new products or implement modifications to current products. * Research on new products; * Research on market trends and competitor product launches via the internet, field surveys, and catalogs to identify products driving consumer market activity; * Quoting prices for new and existing products in the market; * Liaising with suppliers; * Requesting samples from suppliers for commercial evaluation and appropriate testing to assess product functionality; * Checking samples and forwarding materials for testing; * Monitoring tests, taking photographs, and performing measurements; * Registering and tracking product descriptions in our systems; * Developing and coordinating graphic materials for new products; * Analyzing all received information to develop new products or modify existing ones, and maintaining and updating international standards; * Monitoring follow-up for Bluecase products; * Providing feedback for product development and procurement; * Preparing technical specifications; * Conducting market studies and benchmarking; * Enhancing current products to improve performance and meet customer needs; * Product checklists; * Organizing showrooms; * Monitoring and updating product information on our websites, social media, and partner channels; * Communicating our product line to the market;