Marketing Analyst

Description

Job Summary: The professional will plan and execute content and digital communication strategies for the brands of Grupo Farmácia Artesanal, with emphasis on social media and engagement. Key Highlights: 1. Work at an award-winning company ranked 2nd best to work for in Brazil 2. Focus on digital marketing, social media, video, and influencers 3. Opportunity for growth and learning within a team that values people JOIN **GRUPO FARMÁCIA ARTESANAL**! We are the 2nd best healthcare company to work for in Brazil, according to the GPTW 2025 ranking! If you seek growth, learning, and a team that values people, this is your chance! **YOUR DAILY RESPONSIBILITIES:** * Plan, execute, and evolve content, digital communication, and engagement strategies for the **Grupo Artesanal** brands across digital channels; * Work within the Digital Marketing Management team, focusing on **social media, video production, influencers**, and strengthening digital presence; * Ensure consistency among content, campaigns, and business objectives, integrating with **performance, CRM, and e\-commerce;** * Plan and execute content strategies for the **Artesanal, Drogaderma, Healthline, and Attivi** brands, structuring editorial topics and calendars; * Manage social media accounts, monitor reach, engagement, and growth metrics, proposing continuous optimizations; * Coordinate audiovisual content production, supporting scriptwriting, briefings, schedules, approvals, and vendors; * Plan and execute influencer and digital partnership initiatives, tracking deliverables and results; * Collaborate closely with **Commercial, Franchise, Medical Relations**, and agency teams; * Organize requests, deadlines, deliverables, vendors, and support consolidation of results and managerial presentations. **WHAT WE LOOK FOR IN YOU:** * Bachelor’s degree in Marketing, Communications, or related fields. * Prior experience in digital marketing, with focus on content and social media. * Experience in editorial planning, content production, and influencer management. * Preferred: Experience with health, beauty, or retail brands, as well as video or social media analytics. **ADDITIONAL INFORMATION:** * **Compensation**: To be discussed * **Working Hours**: Mon–Fri: 8:00 AM–6:00 PM * **Work Location**: Av. Anhanguera, 6409 \- St. Oeste