Job Summary: We are seeking a strategic and creative copywriter with a social media mindset, proficient in persuasive writing across various digital channels, focused on sales, positioning, and engagement. Key Highlights: 1. Experienced copywriter with mastery of persuasive and strategic writing 2. Strategic communication vision and linguistic adaptability 3. Creative profile with social media flair for engaging scripts **Ideal Profile – Strategic and Social-Minded Copywriter** * Experienced copywriter with mastery of persuasive and strategic writing. * Responsible for the company’s overall copywriting, including: * Advertising scripts * Social media content copy * Landing page copy * Email marketing * Blog posts and institutional materials * Ability to adapt language according to channel, understanding what performs best in ads, feeds, stories, emails, and conversion pages. * Strong strategic communication vision, aligning text with objectives (engagement, conversion, positioning). * Creative profile, skilled at crafting hooks, compelling headlines, and immersive narratives. * Social media instinct, capable of developing scripts tailored for videos, reels, and ads—respecting each platform’s format and timing. * Proactive in suggesting approaches, creative angles, and communication improvements. * Organized enough to handle multiple requests while maintaining brand voice consistency. * Strong communication and collaboration skills with design, traffic, and marketing teams. **A strategic copywriter who writes to sell, position, and engage—with digital thinking and the ability to transform ideas into efficient scripts and copy for each channel.**
João Silva
Indeed · HR
João Silva
Indeed · HR
