We are Grupo Casas Bahia, with over 70 years of history, fulfilling the dreams of +100 million Brazilians. Here, we are always the protagonists, acting with integrity and ethics in everything we do. Our passion for our people drives us forward, and our total dedication to customers is our daily commitment. We deliver results and constantly strive for simplicity in everything we do! About the Area We are seeking a highly technical and analytical Marketplace Manager responsible for managing the product catalog (3P and 1P) and optimizing organic performance (SEO) across marketplaces and the company’s digital ecosystem. This professional will serve as the liaison between operations, technology, and marketing, ensuring the catalog is technically accurate, strategically structured, and optimized to generate visibility, conversion, and organic growth. **Responsibilities and Duties** * Catalog Management (3P and 1P); * Oversee the entire catalog lifecycle — from onboarding new products and sellers (3P) to managing the 1P product base, ensuring data integrity, consistency, and quality; * Define catalog category structures, attributes, and taxonomies, ensuring alignment with internal standards and marketplace requirements; * Coordinate product data enrichment with a focus on content quality, attribute completeness, and SEO compliance; * Implement and monitor standardization processes (e.g., title, description, brand, GTIN, variations, etc.) 2\. Catalog SEO and Organic Performance; Develop and execute technical and content SEO strategies for products and categories to maximize organic traffic within marketplaces (internal search) and external results (Google Shopping, Google Search); * Structure titles, descriptions, and attributes rich in keywords, based on semantic analysis and business-relevant search intent; * Collaborate closely with the performance marketing team to align SEO and paid media strategies, ensuring consistency and efficiency across the acquisition funnel; * Monitor and test internal marketplace ranking factors such as title relevance, CTR, conversion, and seller reputation; * Ensure implementation of structured data formats (schema.org, JSON-LD, microdata), where applicable, to improve product understanding by external search engines; * Technical Integrations and Data; * Manage integrations with external marketplaces via REST APIs, Webhooks, or XML/CSV feeds, ensuring information consistency; * Supervise integrations to guarantee real-time, error-free updates of pricing, inventory, and content; * Monitor integration logs and queues (e.g., import/export failures, latency, API timeouts); * Build and maintain catalog and organic performance monitoring dashboards using Power BI; * Relationship and partnership management with internal and external Marketplace Hubs. **Requirements and Qualifications** * Education: Bachelor’s degree in Engineering, Information Technology, Digital Marketing, or related fields; * Experience: +5 years in e-commerce/marketplace environments, with focus on catalog management, SEO, and technical integrations; * Proven experience integrating via APIs; * Practical experience optimizing catalogs for SEO and organic traffic (both internal and external). **Additional Information** * **On-site Work Model** * **Work Location: Berrini/SP** **Check out some of the amazing benefits we’ve prepared to ensure your well-being and quality of life:** * **PLR/Bonus**: An extra recognition to value your effort and dedication! * **Medical and Dental Assistance**: So you can have full security and care for your health and your family’s. * **Meal Voucher**: Because we know that quality nutrition is essential for your daily routine! * **Life Insurance**: Peace of mind and protection for you and your loved ones. * **Extended Maternity Leave**: 180 days for our moms to enjoy this special moment with their babies! * **Extended Paternity Leave**: 20 days so fathers can also be present during their child’s first days of life. * **Incentive for Physical Activity**: Access Wellhub (Gympass) and Total Pass to take care of your health and keep your body moving. * **Transportation Allowance**: To ensure your commute to work is stress-free and worry-free. * **SESC Agreement**: Enjoy incredible benefits in culture, leisure, health, and much more! * **Discount Club**: Enjoy discounts of up to 70% on products and services with over 2,000 partners across Brazil and Latin America! * **Birthday Day-Off**: Celebrate your special day with calm and joy — you’re entitled to a day off on your birthday! * **Pharmacy Discount**: Exclusive discounts on medicines to help you save on healthcare! Our commitment is to provide not only a workplace, but also an experience that values and cares for you as a person! We’re here to support your personal and professional growth. #JOINCASASBAHIAGROUP All our opportunities are open to both **internal and external candidates**. **Employees**, please don’t forget to review our internal recruitment policy on **ServiceNow**, to check program requirements and principles. *Grupo Casas Bahia is one of Brazil’s most iconic companies, with a rich history spanning decades. Its journey is marked by resilience, innovation, and unwavering dedication to you! Our commitment is tireless, our drive to deliver solutions is constant, and our desire to engage face-to-face makes us human.* *We are over 30,000 employees, operating Brazil’s largest and most digital logistics network, connected to over 1,000 physical stores and 29 distribution centers, delivery hubs — all designed for our 200+ million customers.* *If you’re driven by passion, by simplicity, by transformation, and by the dedication we show to you and all Brazilians, we welcome you warmly — feel at home and explore our career opportunities at Grupo Casas Bahia.*