MARKETING SUPERVISOR (T-Ract)

Description

Job Summary: The Marketing Supervisor will be responsible for developing sales strategies, analyzing market and customer performance, and managing digital marketing activities. Key Highlights: 1. Develop strategies to boost sales and expand the commercial area 2. Analyze customer satisfaction metrics to improve products and services 3. Plan and monitor the monthly calendar of digital marketing activities An automotive products sector and trading company is seeking a Marketing Supervisor in Fortaleza. T\-Ract is a company specializing in technology solutions for transportation and logistics management. We provide innovative tools to optimize operations and increase efficiency in the industry. **Responsibilities:** Develop sales strategies based on analysis and studies of customers' purchasing power and market position, promoting technical visits, training courses, and incentives, while also evaluating return on investment in promotional items and complementary products, aiming to increase the number of customers in retail stores and wholesale channels. Conduct marketing research and develop strategies in partnership with the sales team (retail and wholesale), based on analysis of customer segmentation and performance, identifying business opportunities and strengthening market niches and trends, as well as analyzing survey metrics and results to drive commercial area sales growth. Analyze Net Promoter Score (NPS) indicators by evaluating customer satisfaction levels through feedback links, collecting improvement suggestions regarding the company's products and services, with the aim of formulating enhancement strategies. Plan and monitor adherence to the monthly digital marketing activity calendar, including content, videos, live broadcasts, and others. Distribute and coordinate design and audiovisual production requests, assessing the quality of scheduled creative assets and videos prior to editing, ensuring approval before publishing content on the company's platforms. Previous experience as Marketing Coordinator, Marketing Manager, Marketing Leader, or Communications Supervisor may indicate alignment with some of the responsibilities of this position. Bachelor's degree required. Relevant experience necessary. **Compensation and Benefits:** * Salary: Salary range will be disclosed during the interview. * Benefits will be disclosed during the interview stage. **Additional Information:** * Employment Type: Full-time \- On-site. * Schedule: Full-time * Working Hours: Monday to Friday, from 07:00 to 17:00\.