The position will focus on website and app tagging, supported by learning opportunities in new technologies and aiming to implement advanced solutions to empower all company areas that rely on data and intelligence. Remote work model. **Responsibilities and duties** 1\. GTM (Web & Server-Side) Management and Governance Plan, implement, and maintain Google Tag Manager containers (Web and Server-Side). Develop technical DataLayer documentation to guide the development team (IT) in implementing data layers. Perform audits, debugging, and tag validation to ensure the integrity of collected data. Manage basic GTM Server-Side infrastructure (e.g., provisioning on Google Cloud Platform or AWS). 2\. Conversion API Implementation (Server-to-Server) Configure and monitor Conversion APIs (CAPI) for Meta (Facebook/Instagram), TikTok Events API, and Google Ads Enhanced Conversions. Ensure correct event deduplication between the pixel (browser) and the API (server). Configure "match quality" mechanisms by securely sending hashed data (e.g., email, phone number). 3\. Privacy and Data Quality Implement Consent Mode V2 (Google) configurations and comply with LGPD guidelines within tags. Monitor data volume anomalies and fix tracking breaks caused by website updates. **Requirements and qualifications** * Advanced proficiency in Google Tag Manager and Google Analytics 4 (GA4). * Solid knowledge of GTM Server-Side (Clients, Tags, Variables, Triggers in server environments). * Proven experience with Conversion APIs (Meta, Google, TikTok). * Fundamental knowledge of HTML, CSS, and JavaScript (for creating custom scripts in GTM). * Basic understanding of HTTP requests and JSON/API reading. **About Vitrio** Vitrio is a full-service agency within the B&Partners ecosystem. We combine creativity, data, and technology to deliver comprehensive marketing solutions. With over 200 professionals, we operate in an integrated, results-oriented manner, headquartered in São Paulo and with talent distributed across Brazil—and even internationally. In practice, this means we foster a strong, vibrant culture where leadership inspires by example and every team is encouraged to experiment, learn, and innovate daily. **What we do?** We operate across the pillars of data, interaction, content, creation, development, experience, awareness, and performance—always focused on positively impacting our clients’ results, whether through lead generation, sales growth, or innovative digital solutions. **Our way of working** Being Vitrio means working collaboratively, respecting diversity, and continuously innovating. Here, we believe the best outcomes emerge from a safe, transparent, and healthy environment—where people’s well-being matters as much as business metrics. See how our team describes the experience of working here: *“An agency with a strong culture that puts into practice what leadership preaches.”* *“A place where people can grow and develop professionally through a solid, established career plan.”* *“A transparent agency where I feel secure, knowing what’s happening both internally and in the market we operate in.”* *“An environment where people genuinely care about their colleagues’ well-being and maintaining a healthy work routine.”* **What we’re looking for** Curious, committed, results-driven individuals who thrive in team settings. If you believe data and creativity can be combined to drive meaningful change, this could be your place.