Description
Job Summary:
A Trade Marketing professional responsible for planning and executing the national strategy, developing POS materials, monitoring KPIs, and enhancing field execution.
Key Highlights:
1. Plan and execute the national trade marketing strategy
2. Develop and implement POS materials and campaigns
3. Monitor KPIs and optimize field execution
**Responsibilities:**
Plan and execute the national trade marketing strategy.
Develop and implement POS materials, displays, campaigns, and activations.
Create channel-, category-, and product-line-specific display guidelines and manuals.
Implement a culture of excellence and standardized field execution.
Monitor execution KPIs: shelf share, stockouts, material presence, etc.
Structure regional and channel-based reports and diagnostics.
Suggest improvements to materials, displays, and sell-out mechanics.
Perform other duties inherent to the role.
**Requirements:**
Bachelor’s degree in Business Administration, Marketing, Advertising and Public Relations, or related fields.
Advanced Microsoft Office proficiency.
Willingness to travel.
**Benefits:**
Transportation allowance or fuel subsidy.
On-site meals (breakfast and lunch).
Basic food basket.
Dental and health insurance plans (opt-in basis).
Discounted purchase of company products.
3% productivity bonus.
Partnership agreements with educational institutions (ATENEU and UNIFOR) for tuition discounts.
Partnerships with optical stores and others.
Employment type: Full-time CLT
Salary: R$1,00 per month
Work location: On-site