Senior Designer

Description

Job Summary: A graphic design professional with expertise in branding, digital marketing, and generative AI tools, actively collaborating with the Marketing team to develop visual materials and evolve the Design System. Key Highlights: 1. Proficiency in graphic design tools (Adobe, Figma) 2. Practical experience with branding and visual identity 3. Use of generative AIs as creative support Description: * Proficiency in graphic design tools (Adobe Photoshop, Illustrator, and Figma); * Solid foundation in typography, color theory, visual composition, and information hierarchy; * Practical experience with branding and application of visual identity; * Basic understanding of digital marketing and visual communication; * Organization and accountability regarding deadlines and deliverables; * Interest in and use of generative AIs to support the creative process (images, videos, mockups, etc.). Advantages: * Experience working with technology, SaaS, or education companies; * Experience in marketing campaigns and product launches; * Familiarity with results-oriented and performance-driven design. * Develop graphic materials for digital campaigns, social media, institutional materials, events, and internal communications; * Create and adapt visual assets aligned with brand identity, ensuring consistency across all channels; * Produce layouts for landing pages, presentations, emails, advertisements, and other digital channels; * Actively collaborate with the Marketing team, participating in briefings, refinements, and strategic alignment sessions; * Capture and perform basic editing of videos and photos, plus support in simple animations for campaigns and social media; * Use Figma as the primary tool for creation, organization, and collaboration on projects; * Support the evolution of the Marketing Design System, adhering to defined visual guidelines and standards; * Organize requests, prioritize tasks based on impact and deadline, ensuring consistent deliveries; * Propose visual improvements based on feedback, data, business objectives, and school needs; * Stay updated on design trends, digital marketing, and new tools (including AI). 2512170202551922800