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CRM Analyst (Mid-Level) - Campaigns
Indeed
Full-time
Onsite
No experience limit
No degree limit
Praça do Patriarca, 62 - Centro Histórico de São Paulo, São Paulo - SP, 01002-010, Brazil
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Job Summary: The professional will be responsible for integrating, creating, and managing customer communication journeys within Martech, developing business vision and strategy, and overseeing the marketing funnel. Key Highlights: 1. Integrate and manage customer communication journeys 2. Develop business vision and strategy within Martech 3. Analyze product performance and identify growth initiatives #### **Akross is a Tech Boutique that develops and monetizes solutions for diverse companies across four key areas:** * **Service Mgmt Platform:** A subscription management platform (OTT and VAS) that integrates and manages the lifecycle of customers’ value-added services. Connects service partners with BSS and OSS systems. * **WiFi Solutions:** WiFi solutions that monetize networks securely and effectively through authentication solutions, captive portals, B2C and SME “community” WiFi networks. * **Tech Digital Services:** A team of specialists focused on digital transformation, addressing essential integration and UX needs of clients. App, Web, Backend development and operations, plus Salesforce partnership. * **Data Ads:** A data management and targeted advertising platform connected to owned channels, designed to monetize and accelerate business growth. Solutions leveraging Apps and portals. **Responsibilities and Duties** **What awaits you on a day-to-day basis?** --------------------------------- **Integrate, create, and manage customer communication journeys within Martech. Expected activities include:** * Creating journeys in Martech; * Developing business vision and strategy; * Managing the Marketing (Advertising) Funnel and customer journeys; * Designing, interacting with, developing, and monitoring Engagement Funnels in Martech; * Monitoring activities with internal and external clients; * Maintaining strong relationships with internal and external clients; * Ensuring service quality and monetization; * Testing and validating newly implemented processes and features; * Analyzing product performance and identifying growth initiatives; * Preparing managerial presentations for reporting and market research (benchmarking); * Conducting market mapping; * Proactively identifying new opportunities within established external partners; * Gathering business requirements. **Requirements and Qualifications** **To join our team, the following are essential:** ------------------------------------------------ * Prior experience with Marketing Cloud; * Degree in Business Administration, Marketing, Advertising and Public Relations, or related fields; * Knowledge of Digital Services (subscription-based services knowledge is desirable); * Familiarity with digital media and OffDeck (desirable); * Proficiency in Office and Google Suite (Excel, PowerPoint, Word, etc.); * Strong verbal and written communication skills. **Additional Information** #### **Sounds interesting? There’s more!** At **Akross**, we offer a **relaxed work environment**, **continuous learning**, **fun with responsibility**, opportunities to work with **cutting-edge technology**, and **career development opportunities**. We **value diversity** and strive to foster an **inclusive environment** for everyone. #### **What benefits do we offer?** * **Hybrid Work Model:** Enjoy the flexibility to work from home or the office, ensuring comfort and adaptability in your work environment. * **Home Office Allowance:** Receive financial support to help cover electricity and/or internet costs; * **Comprehensive Health Care:** Access comprehensive medical and dental plans provided by **Bradesco Seguros**, ensuring peace of mind and care for you and your family. * **Flexible Benefit:** Enjoy a flexible Swile benefits card giving you full control—R$ 1,050.00 per month to spend on **meal and food vouchers.** * **Live Better, Live More:** Access **Wellhub (formerly Gympass)**, a platform offering a network of partners for physical activity and health services, helping you maintain an active and healthy lifestyle. * **Balanced Mind, Better Life:** Use the **Vittude** platform for mental health support, including accessible online psychological counseling; * **Continuous Professional Growth:** We encourage your development by offering **incentives for courses, certifications, and participation in relevant industry events**, supporting you in achieving your career goals. * **Family Balance:** Enjoy an **extended paternity leave** of 20 days, **maternity leave** of 180 days, and **childcare/babysitter allowance**, reflecting our commitment to supporting you at every life stage. * **Celebrate Your Special Day:** Take a **paid day off on your birthday** to celebrate and recharge. * **Sesc Partnership:** Exclusive benefits for you and your family, including access to **health, culture, leisure, sports, and much more**. Make the most of everything Sesc offers for your well-being! * **Refer-a-Friend Program:** Receive vouchers when you refer someone to join our team; * **Financial Recognition:** Additionally, there is the possibility of an annual bonus (**PLR**) as recognition for your dedication and contribution, according to internal company policies. **If you love innovation and are constantly seeking knowledge, we’re a perfect match!** We are a **Tech Boutique** that builds productive, intelligent, and interconnected environments focused on business monetization. We amplify business growth and monetization opportunities, optimize results, and deliver exceptional customer experiences. Our Profit Place is the **LATAM leader among SDP platforms and Digital Service Management solutions**; We deliver **Wi-Fi solutions capable of connecting all people, everywhere**; We drive **relevance** through our Data and Advertising platform; And finally, our Tech Solutions division aims to always go beyond—through **active listening and client focus**, delivering **custom-built projects** that transform, reimagine, and evolve businesses. All this is possible thanks to our team of specialists—capable of guiding next steps, envisioning new scenarios, and turning ideas into reality—located across multiple Brazilian states and around the world. #### **We are market leaders** Our Profit Place is the LATAM leader among SDP and Digital Service Management platforms. #### **We work agilely and intuitively** We combine precision in execution with readiness to collaborate, putting our goals into practice through a systemic vision that expands brand value perception and creates more meaningful experiences. #### **We value growth** Akross is a place rich in possibilities and development opportunities, offering a dynamic and healthy environment where autonomy to create and question is encouraged. Ready to build this extraordinary story with us? :) **#vemserakross**

Source:  indeed View original post
João Silva
Indeed · HR

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