Job Summary: The graphic and digital designer will develop visual solutions for real estate marketing campaigns, strengthening the brand and generating leads. Key Highlights: 1. Creation of visual identity and graphic materials for marketing campaigns. 2. Proficiency in Adobe tools and experience in online and offline creation. 3. Strategic vision and proactivity in developing visual concepts. * Develop and propose graphic and digital design solutions for real estate launch campaigns and strategic marketing initiatives, actively contributing to the positioning of Plaenge Group brands, reinforcing institutional image, lead generation, and visual consistency. Work collaboratively with marketing and communications teams, participate in concept development, question briefs when necessary, and translate strategies, business objectives, and brand attributes into coherent, creative, and effective visual assets aimed at engaging internal and external audiences and delivering clear communication aligned with the Group’s values. **Responsibilities and Duties** * Create visual identity for new products; * Create and develop diverse graphic materials (printed, large-format plotted, or digital) for launch campaigns, product maintenance, or institutional campaigns; * Perform manual, digital, and vector illustration for concept development or campaign support; * Perform layout across various materials; * Research, select, and retouch images; * Develop scripts and storyboards for commercial and institutional videos; * Develop scripts, storyboards, and internal commercial and institutional videos; * Prepare and finalize files for various printing/reproduction and distribution processes; **Requirements and Qualifications** ### **1 Technical Requirements** * Degree in **Graphic Design, Digital Design, Advertising, Communications, or related fields** * Proficiency in design tools: * Adobe Photoshop * Adobe Illustrator * Adobe InDesign * (Desirable) Figma / After Effects * Proven experience in: * Creation of online and offline assets * Visual identity * Institutional and promotional materials * Ability to organize files, visual standards, and versioning * Portfolio required ### **2 Creative Requirements** * Ability to create visual concepts—not just layouts * Refined aesthetic sense and attention to detail * Up-to-date visual repertoire (trends, references, branding) * Ability to translate abstract ideas, positioning, and values into visual communication * Creativity applied to problem-solving—not merely aesthetics ### **3 Strategic Requirements** * Ability to understand: * Brand positioning * Target audience * Product and competitive differentiation * Actively participate in: * Campaign development * Concept discussions * Definition of visual language * Ability to propose solutions, improvements, and new formats * Integrated perspective across design, marketing, and business ### **4 Behavioral Requirements** * Proactive profile * Autonomy to suggest approaches—not wait for detailed instructions * Strong communication skills and ability to articulate ideas * Openness to feedback and capacity for growth * Organization, adherence to deadlines, and sense of responsibility * Comfort managing multiple projects simultaneously **Additional Information** Since 1970, when a young engineer decided to found Plaenge, our purpose has always been clear: **to be a solid, ethical company with real impact on people’s lives.** More than 55 years later, we are proud of what we have built: projects that transform cities, relationships founded on respect and trust, and a team that grows alongside our history.
João Silva
Indeed · HR
João Silva
Indeed · HR
