Digital Marketing Analyst - (Copy)

Description

We are looking for a **Mid-level Digital Marketing Analyst** to strengthen our digital strategy, with a focus on **performance, growth, and results generation**. We seek someone who enjoys data, metrics, testing, and continuous optimization. This person will play a key role in planning, executing, and monitoring the company's digital initiatives. **Key Responsibilities** * Plan, execute, and optimize digital marketing campaigns (Google Ads, Meta Ads, and other channels). * Monitor and analyze performance metrics (conversions, CAC, CPL, CTR, ROI, etc.). * Create reports and analyses to support decision-making. * Collaborate with content, design, and sales teams to align strategies. * Support SEO strategies, sales funnels, and conversion journeys. * Propose and execute A/B tests and continuous campaign improvements. **Requirements** * Degree in Marketing, Advertising, Business Administration, Communications, or related fields. * **2 to 4 years** of experience in digital marketing with a performance focus. * Practical experience with Google Ads and Meta Ads. * Experience with data analysis (Google Analytics or similar tools). * Analytical mindset and results orientation. **Preferred Qualifications** * Google, Meta, or Analytics certifications. * Experience with RD Station, HubSpot, or other marketing automation tools. * Knowledge of SEO and sales funnels. * Experience with conversion testing and landing page optimization. **Behavioral Profile** * Proactivity and ownership mindset * Organization and discipline toward goals * Curiosity and continuous learning * Strong communication and teamwork skills * Results focus and commitment to continuous improvement