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Job Summary: Globo is seeking a marketing professional to plan, execute, and monitor online and offline marketing initiatives, develop content strategies, and analyze performance metrics for TV Globo and Digital Platforms products. Key Highlights: 1. Join the TV Globo and Digital Platforms Product Marketing team 2. Plan and execute online and offline marketing initiatives 3. Develop content strategies to generate public conversations Globo is built by people who want to do things differently, collaboratively, and shape the future. People across Brazil (and the world!) work with content, news, business, technology, and abundant Brazilian identity. Free-to-air and pay-TV channels, digital products such as Globoplay, Cartola, G1, GE, Gshow, and other services are all united under one roof — Globo. New digital business models are being conceived and developed to bring us ever closer to users and their desires. These new business opportunities also present the chance and challenge of building new *data-driven* teams that place the consumer at the center of our decisions. We create inclusive environments where all individuals feel welcomed, supported, and valued. We strive to become an increasingly diverse Globo — in representation and thought — learning from each other and fostering creativity and innovation. Within the TV Globo Directorate, the selected candidate will join the TV Globo and Digital Platforms Product Marketing team. **Responsibilities and Duties** **Your day-to-day will include:** * Planning, executing, and monitoring online and offline marketing initiatives; * Planning editorial calendars for products; * Developing content strategies to generate public conversations; * Analyzing performance metrics (reach, engagement, growth, conversion) and preparing reports; * Monitoring trends and audience behavior; * Defining formats, themes, and editorial guidelines for each platform; * Collaborating with press, media, and partner teams; * Overseeing and ensuring execution of approved plans; * Proposing continuous improvements based on data and insights; * Supporting campaigns, launches, and digital activations. **Requirements and Qualifications** **What you need:** * Completed undergraduate degree in Marketing, Advertising and Public Relations, Communications, Journalism, or related fields; * Experience in social media planning and content development; * Knowledge of major platforms (Instagram, TikTok, Facebook, LinkedIn, X, YouTube, etc.); * Familiarity with social media analytics and management tools; * Strong analytical ability and organizational skills; * Excellent written communication skills. **Knowledge that sets you apart:** * Experience in strategic content planning; * Knowledge of social listening and data analysis; * Experience working with brands, agencies, or high-demand environments. **Additional Information** **Why join Globo:** Come and let’s build stories and technologies together. At Globo, the convergence of storytelling and technology drives a diverse and innovation-passionate team. We have the opportunity to bring Brazilians closer together by creating new ways to connect with them. Here, everyone makes transformation happen. Our recruitment processes are conducted entirely remotely, and we encourage applications from anywhere in Brazil and worldwide. \#vempraglobo Want to learn more about working at Globo? Follow our daily life, challenges, and achievements on our social media: https://www.linkedin.com/company/globo https://www.instagram.com/vempraglobo https://www.youtube.com/c/VemPraGlobo/ Your personal data will be used solely for candidate selection purposes for open positions at Globo. Personal data collected during the recruitment process of candidates not selected at this time may be retained in our databases for consideration in future recruitment processes. All collected data will be processed according to strict information security standards and in full compliance with applicable privacy laws, including Law No. 13.709/18, and in accordance with our Privacy Policy, available at: https://vempraglobo.g.globo/files/politica\_de\_privacidade.pdf By proceeding, you acknowledge and agree to your application being processed under these terms. Globo is built by people who want to do things differently, collaboratively, and shape the future. People spread across the country (and the world!) working with content, news, business, technology — all infused with Brazilian identity and abundant talent. Free-to-air and pay-TV channels, digital products such as Globoplay, Cartola, G1, GE, Gshow, and other services are all gathered in one place. **At Globo, the convergence of storytelling and technology drives a diverse and innovation-passionate team.** **We have the opportunity to bring Brazilians closer together by creating new ways to connect with them.** **Here, everyone makes transformation happen.** Do you want to be part of this transformation too? \#VemPraGlobo ;)
