E-commerce Coordinator

Description

Job Summary: A professional responsible for driving e-commerce performance, with a focus on results, customer experience, and omnichannel innovation. Key Highlights: 1. Leadership in e-commerce and omnichannel operations 2. SEO, CRO, and user experience strategies 3. Digital metrics and sales funnel management Description: * Bachelor's degree in Business Administration, Engineering, Advertising and Public Relations, or related fields; * Practical knowledge of SEO, CRO, and UX. * Prior experience in e-commerce management; * Knowledge of digital media, CRM, and performance marketing; * Leadership, team management, and interpersonal relationship skills; * Strong understanding of digital metrics, sales funnels, and consumer behavior. The professional will be responsible for driving e\-commerce performance, with a focus on results, customer experience, and omnichannel innovation. Key Responsibilities: Coordinate e\-commerce operations and performance, ensuring a differentiated shopping experience aligned with the brand strategy. Operate in an omnichannel manner, integrating physical store, digital, and marketplace operations. Develop and optimize SEO and CRO strategies to increase qualified traffic and conversion rates. Analyze the sales funnel and customer journey to identify improvement opportunities and growth potential. Manage digital media and performance campaigns in collaboration with internal teams and agencies. Ensure quality and efficiency of integrations with marketplaces, CRM, ERP, and OMS. Produce and monitor commercial reports and KPIs, transforming data into strategic insights. Monitor results in Google Analytics 4 (GA4\), focusing on performance and user experience. Requirements and Qualifications: Proven experience in e\-commerce management and omnichannel operations. Practical knowledge of SEO, CRO, and UX. Strong understanding of digital metrics, sales funnels, and consumer behavior. Experience with marketplaces and integration tools. Proficiency in Google Analytics 4 (GA4\) and strong analytical capability. Collaborative profile, results-oriented, and committed to continuous improvement. 2512290202491889317