Senior Data Analyst

Description

Job Summary: We are seeking a data professional to transform raw data into strategic intelligence, optimizing budget allocation and maximizing ROI within an innovative communication group. Key Highlights: 1. Work at one of the largest and most innovative national communication groups. 2. Integrate creativity, performance, data, technology, and content. 3. Focus on delivering tangible results for major brands. Do you want to work at one of the largest and most innovative 100% Brazilian communication groups? We are looking for someone to join WT.AG's Data Team within Grupo We. At Grupo We, we are driven by creativity, performance, and a startup mindset. We operate in an integrated manner across advertising, data, technology, and content — always focused on delivering tangible results for major brands. About the role: Transform raw data into strategic intelligence to optimize budget allocation and maximize ROI. Responsibilities: \- Build and maintain advanced dashboards (BigQuery/SQL) for P\&L and intraday performance monitoring; \- Attribution modeling for app vs. web sales; CAC and LTV analysis by affiliate segment; \- Automate commission reporting and campaign performance reconciliation (e.g., Samsung Week, Black Friday); \- Provide analytical support for dynamic commission decisions and media investment strategies. Requirements We seek a candidate with a strategic mindset, cultural awareness, curiosity, and sensitivity to understand brands, audiences, and contexts. Organizational skills, active listening, leadership ability, and a collaborative mindset to co-create solutions across departments. Benefits Cost-of-living allowance. Total Pass. Birthday day off. Other Information On-site.