Marketing Analyst

Description

Job Summary: A creative and organized professional to strengthen the company's digital presence, manage social media accounts, plan internal marketing campaigns, and create content for employer branding. Key Highlights: 1. Strategic execution in digital marketing and internal marketing 2. Focus on employer branding and social media management 3. Opportunity to make an impact on the company's digital presence Digital Marketing Analyst to join our team in Palmas\-TO. This professional will play a crucial role in strengthening our digital presence. We are seeking a creative, organized, and tech-savvy talent! Review the profile below and apply! **Education:** Bachelor’s degree in Marketing, Advertising and Public Relations, Social Communication, or related fields. **Experience:** Prior experience managing professional social media accounts, organizing internal events, and executing internal marketing initiatives. **Mandatory Technical Skills:** * Proficiency in design tools (Canva, Photoshop, or Illustrator). * Proficiency in social media platforms and post-scheduling tools. **Desirable/Preferred Skills:** * Proficiency in Microsoft tools (Outlook, Teams, SharePoint). **Soft Skills:** * Excellent verbal and written communication; * Proactivity and ability to work independently; * Teamwork and collaboration skills across departments; * Adaptability and fast learning capacity; * Creativity. **Responsibilities and Activities:** **Internal Marketing** * Campaign Planning: Develop and execute a calendar of commemorative dates, internal events, and employee engagement initiatives in partnership with the Human Talent department and aligned with the strategic direction of the Executive Board. * Institutional Communication: Draft announcements, newsletters, and content for internal channels of CRP Tech Group companies, as requested, ensuring information is delivered clearly and humanely. * Onboarding: Propose materials and experiences that delight new employees from day one. **Employer Branding & Social Media** * Social Media Management: Manage LinkedIn and Instagram content for CRP Tech Group companies in alignment with marketing policies, focusing on "life at the company" (corporate lifestyle). * Content Creation: Produce photos, videos (Reels/Shorts), and employee testimonials showcasing behind-the-scenes activities, projects, and daily operations of the companies. * Recruitment Strategy: Create attractive job posts that convey the companies’ values. * Brand Ambassadors: Encourage and guide leaders and employees to enhance their presence on LinkedIn/Instagram (Social Selling/Employee Advocacy). * Brand Stewardship: Ensure all visual communication aligns with the identity and color palette of CRP Tech Group companies. Compensation: R$3\.000,00 \- R$3\.500,00 per month Benefits: * Company mobile phone Work Location: On-site