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Job Summary: We are seeking a strategic leader passionate about content who will transform ideas into impactful products, connecting brands, stories, and people with regional identity. Key Highlights: 1. Lead the creation of purpose-driven and identity-based content products 2. Develop data- and insight-driven communication strategies 3. Strengthen culture and collaboration within the Entertainment and Sports team **Authentic content does not happen by chance. It is thoughtfully conceived, structured, and built to generate real impact on viewers, sponsors, and creators!** In RPC’s Entertainment and Sports division, we create projects that connect brands, stories, and people with regional identity and genuine relevance. Now, we seek someone to lead this effort: one who transforms ideas into purposeful, identity-rich content products and effectively leads multidisciplinary creative teams—leveraging data as an ally and connecting audiences with our platforms. If you possess strategic vision, strong management acumen, and passion for meaningful content—you are who we’re looking for. **Responsibilities and Duties** **A day in the life of this professional:** * Lead the team with focus on developing new products and consistently delivering ongoing projects with excellence; * Strategically develop the area, generating new opportunities for both business growth and team members’ professional development; * Guide the team in building integrated solutions, intelligently and meaningfully connecting online and offline channels; * Keep leadership informed, providing visibility into processes, people, and initiatives driving area growth; * Direct technical teams during project execution, ensuring fluency, clarity, and quality in deliverables; * Structure and evolve practices to make content and project management and completion more efficient; * Ensure cross-departmental alignment, monitoring deadlines, anticipating risks, and resolving critical issues; * Guarantee product quality and performance, maintaining RPC/Globo standards and disseminating best practices across the team; * Develop the team with attention to culture and collaboration, strengthening alignment with GRPCOM’s core pillars and encouraging new ideas and partnerships; * Build communication strategies for products based on data, analyses, and insights from diverse sources; * Support onboarding of new team members, ensuring a structured and welcoming integration; * Develop talent and prepare successors, contributing to a continuously growing and collaborative environment. **Requirements and Qualifications** **What you need to have:** * Bachelor’s degree completed in Communication-related fields such as Marketing, Advertising, Journalism, or related disciplines. A postgraduate degree in Communication or Management is a significant advantage; * Proficiency in Microsoft Office Suite, especially advanced Excel; * Solid experience managing projects from planning through delivery; * Strong track record leading teams and managing relationships; * Analytical capability to interpret data and translate it into clear, strategic presentations; * Experience in planning and developing advertising products (linear, digital, and/or streaming); * Knowledge of the media industry, including campaign structuring and marketing tools; * Availability to work onsite in **Curitiba.** * Advanced English proficiency for global communication and understanding contexts. **Additional Information** **What we offer:** ****Competitive market-aligned salary Autonomy to take on major responsibilities Career and Development Opportunities Medical and Dental Assistance Life Insurance Profit Sharing Program Birthday Day Off Wellhub (Gympass) Wellz: Emotional wellness platform offering therapy and well-being initiatives Christmas Bonus Pharmacy Card Toy Voucher Meal Allowance Extended Paternity and Maternity Leave Subscription to Gazeta do Povo newspaper Corporate Education Platform Opportunity to join the Gazeta do Povo Club with up to 50% discount at over 1,200 affiliated establishments. **We’re eager to meet you!** We share a common purpose that drives all our businesses. In newspapers, radio, TV, the Institute, and our cross-functional areas, we practice communication in a way that transforms people’s lives. We are the Paraná Group of Communication, or GRPCOM—and also publishers of Gazeta do Povo and Tribuna newspapers; operators of radio stations 98FM and Mundo Livre FM (Curitiba and Maringá); RPC, with eight Globo-affiliated stations; and the GRPCOM Institute. The integration of our businesses was formalized in November 2000 with the creation of the Paraná Network of Communication. In 2010, the organization adopted its current name: Grupo Paranaense de Comunicação. With the mission of **“Inspiring in each person the desire to become better and contribute to society’s well-being"**, we aim to transform people’s lives through communication. And you can help drive this transformation with us. Join our team and live communication!
