Senior Creative Planner

Description

Job Summary: We are seeking a Creative Planner to work with corporate clients, refining briefs, researching trends, conceptualizing projects, and ensuring excellence in execution. Key Highlights: 1. Horizontal management and autonomy to bring forward and materialize ideas 2. Focus on creative planning for corporate clients 3. Collaborative work across multiple departments to deliver unique experiences UMAUMA Group is the most comprehensive entertainment ecosystem composed of agencies that connect brands to people in a unique way, aiming to deliver the best experiences with excellence. We are a generalist group comprising specialist agencies. We did not come to be just another agency—we came to make things happen, always. If you identify with horizontal management, less bureaucracy and more action, autonomy to propose and implement ideas—and thus evolve and grow—join this team of uniques. We are looking for someone to work as a Creative Planner at our agency, focusing on corporate clients. Responsibilities: * Refine briefs by identifying necessary information for internal project continuation; * Conduct research and analysis (target audience, brand’s communication history and competitors, market references, and trends); * Identify cultural context and insights about the target audience related to the challenge; * Practice project conceptualization by providing direction and inputs for other departments to deepen their work using their respective expertise; collaborate with creative, production, account management, digital, and vendors. * Develop and propose creative concepts and territories aligned with the brand’s positioning. * Write conceptual storytelling that connects the proposal with the client’s objectives. Organize proposals into commercial presentations and creative decks. * Structure audience experience journeys (pre-, during, and post-event). * Review scripts, assets, set design, activations, and content. Bridge the gap between idea and execution, ensuring the concept remains intact. Requirements: Completed undergraduate degree, preferably in Advertising, Design, Business Administration, Communications, Events, Architecture, or related fields. Experience as a Planner. Proficiency in Keynote and/or Microsoft Office and/or Google Slides. Knowledge of Live Marketing. Advanced English proficiency.