Job Summary: We are seeking a strategic and results-oriented Marketing Coordinator to manage the entire brand positioning, content, and performance of a high-end aesthetic clinic. Key Highlights: 1. Reports directly to the CEO 2. Full coordination of the clinic’s marketing 3. Premium positioning and lead generation **Kanzen** is managing the **Recruitment and Selection process** for **Dr. Seung Lee Clinic**, located in Jardim Paulista, a national reference in high-end plastic surgery and aesthetics. We are looking for a strategic, creative, and results-driven **Marketing Coordinator**, who will report **directly to the clinic’s CEO**, and be responsible for the **entire marketing positioning, content, and brand performance**. **Position Objective** Lead the **full coordination of the clinic’s marketing**, ensuring premium positioning, generation of qualified leads, comprehensive management of digital and audiovisual content, and execution of strategic initiatives aligned with commercial goals and the CEO’s vision. **Main Responsibilities** **Marketing Strategy and Planning** * Develop and execute the clinic’s strategic marketing plan; * Ensure alignment of marketing activities with strategic objectives defined by the CEO; * Manage the marketing budget, ensuring efficiency and return on investment. **Content, Branding, and Social Media** * Plan, produce, and manage **all social media content** for the clinic; * Ensure consistency in tone, aesthetics, and premium brand positioning; * Coordinate the editorial calendar, topics, captions, scripts, and storytelling; * Monitor engagement, growth, and digital reputation metrics. **Audiovisual Production (Surgeries and Results)** * Coordinate and oversee the **recording of surgery videos, behind-the-scenes footage, and results**; * Ensure image and video capture complies with ethical, legal, and privacy standards; * Collaborate with medical and operational teams to facilitate recordings; * Direct editing, cuts, and finalization of audiovisual materials; * Organize image and video libraries for institutional and commercial use. **Lead Generation and Performance** * Plan and monitor lead-generation campaigns; * Track KPIs such as cost per lead (CPL), conversion rate, and lead quality; * Work closely with the sales team and SDRs to ensure marketing-sales alignment. **Vendor and Partner Management** * Coordinate photographers, videographers, designers, agencies, and partners; * Monitor deadlines, deliverables, quality, and vendor performance; * Negotiate contracts and control marketing-related costs. **Results Analysis and Reporting** * Monitor marketing KPIs and metrics; * Prepare performance reports and present results to the CEO; * Propose continuous improvements based on data and outcomes. **Requirements and Qualifications** * Bachelor’s degree in Marketing, Communications, Advertising, Business Administration, or related fields; * Prior experience in marketing coordination or similar roles; * Experience in clinics, healthcare, aesthetics, or luxury markets is a strong advantage; * Proven experience in social media management and content production; * Experience in audiovisual production, especially institutional and procedural videos; * Excellent aesthetic sense, organizational skills, and planning ability; * Strong communication skills and ability to interface with medical and multidisciplinary teams. **Behavioral Profile** * Strategic vision combined with practical execution; * Creativity focused on results; * High sense of responsibility and confidentiality; * Organization, autonomy, and ability to manage multiple priorities; * Alignment with premium brands and excellence standards. **Job Conditions** * Schedule: **Monday to Friday, from 9 a.m. to 6 p.m.** * Competitive salary and benefits; * Workplace: **Dr. Seung Lee Clinic – Jardim Paulista** Employment Type: Permanent CLT contract Compensation: R$4,000.00 – R$6,000.00 per month Benefits: * Meal voucher * Food allowance Workplace: On-site