Senior Copywriter

Description

Job Summary: We are seeking a strategic Senior Copywriter to create and develop content, with a focus on consistent narratives aligned with the client's positioning and the structuring of editorial projects. Key Highlights: 1. Strategic involvement in content creation and development 2. Focus on building consistent and relevant narratives 3. Key role in structuring editorial projects We are a digital marketing agency with 16 years of market experience. We seek a Senior Copywriter to strategically create and develop content throughout the year, focusing on consistent, relevant, and client-positioning-aligned narratives. This professional will play a key role in structuring editorial projects, connecting strategy, creativity, and execution—always guided by the client’s business objectives. Main responsibilities: \- Excellent command of written Portuguese, with the ability to adapt tone of voice and language for different brands and audiences; \- Solid experience as a copywriter, copywriter, or creator in a digital marketing agency; \- Experience creating scripts and narratives for short-form videos (Reels, TikTok, Shorts), aligned with brand and performance objectives; \- Strategic content vision, with the ability to structure and sustain editorial projects; \- Proficiency in digital marketing, social media, and various content formats, understanding the role of each channel within the strategy; \- Ability to analyze content metrics and propose optimizations; \- Serving as the team’s technical writing reference; \- Active participation in brand strategy and campaign development. \- Collaborative work with social media, media, design, planning, and account teams; \- Organization and autonomy to manage multiple projects, deadlines, and priorities. Requirements: Prior experience as a copywriter, copywriter, or creator in a digital marketing agency; Experience creating scripts and narratives for short-form videos (Reels, TikTok, Shorts), considering brand objectives and engagement; Strategic content vision, with understanding and active participation in editorial project development; Proficiency in digital marketing, social media, and diverse content formats, comprehending the role of each channel in the strategy; Ability to collaborate with teams such as social media, media, design, planning, and account management; Organization, autonomy, and sense of priority to simultaneously manage multiple projects and deadlines. Desirable: Knowledge of the real estate market; Product and territory storytelling.