Senior Advertising Copywriter

Description

Job Summary: We are seeking a Strategic Copywriter to transform ideas into impactful, results-driven campaigns, leading end-to-end storytelling with creativity and depth. Key Highlights: 1. Transform ideas into incredible and strategic campaigns 2. Lead end-to-end storytelling for projects 3. Focus on creativity, strategy, and flawless delivery Do you enjoy transforming ideas into incredible campaigns and want to see them conquer the world via the internet? Do you consider yourself a strategic, creative mind focused on real business outcomes? Do you have absolute mastery of the Portuguese language and ease in leading project storytelling from start to finish? When given a task, do you ask "why are we doing this" and "how does this solve the business problem"? If you answered yes to all these questions, you’re highly likely to become part of the most buzzed-about agency in the market :D At Ouzzi, our true focus is solving client problems through creativity, strategy, and flawless delivery. We serve highly dynamic accounts—both B2C and B2B—and love diving deep into each business’s unique challenges. Take a look at the details below, and if it’s a match, send us your portfolio ;D Responsibilities: \- Question and deeply analyze briefs to ensure strategic coherence; \- Examine the "why" before writing the "what," aiming to bring depth and critical thinking to all deliverables; \- Create strong concepts, slogans, taglines, and hooks focused on conversion and retention for ads, videos (TikTok/Reels/YouTube), emails, landing pages, and websites; \- Structure presentations that sell ideas based on creativity and data; \- Work as a strategic duo (alongside Art Direction), raising the agency’s technical bar and ensuring excellence in all deliveries. Requirements: Deep professional experience as a Copywriter, complemented by genuine expertise in Brand/Campaign Planning and Strategy; Ability to transform complex topics into engaging, human-centered, high-converting communications; Senior-level problem-solving profile; Strategic use of artificial intelligence; Heavy user of social media (practical understanding of how algorithms and retention work). Desirable: Degree in Advertising and Public Relations, Marketing, Journalism, or Literature. Benefits: Real opportunity for professional advancement and growth alongside the agency; Paid 30-day vacation starting from the 1st year; Birthday day off. Additional Information: Contract type: PJ (individual entrepreneur); Flexibility (remote work model with occasional in-person meetings in Campinas/SP); Portfolio featuring digital work must be submitted for evaluation.