Data Coordinator

Description

Job Summary: Responsible for leading the data, analytics, and performance measurement area to support strategic decisions and generate growth opportunities. Key Highlights: 1. Lead the data and performance analytics area 2. Generate strategic and creative insights 3. Guide and develop the team Responsible for leading the data, analytics, and performance measurement area, integrating media, social, content, and business information to support strategic decisions and generate growth opportunities for brands. Requirements: * Lead the monitoring and analysis of paid campaigns, organic content, and social media interactions, ensuring alignment between performance, KPIs, and brands’ strategic objectives. * Define metrics, indicators, and tracking taxonomies for campaigns and digital platforms, ensuring data consistency, comparability, and governance. * Plan and supervise the data collection, processing, and integration (ETL) process from multiple sources, ensuring data accuracy and traceability. * Develop and supervise dashboards, reports, and executive presentations, consolidating results and insights for internal and external clients. * Develop and apply analytical, statistical, and attribution models, proposing evidence-based hypotheses and recommendations. * Design and implement automation and monitoring routines, optimizing workflows and ensuring continuous performance tracking. * Generate strategic and creative insights by cross-analyzing performance, behavioral, and research data (brand lift and market) to support planning and communication. * Present studies, analyses, and recommendations to clients and internal leadership, translating data into business opportunities. * Monitor social listening and brand monitoring solutions, as well as competitor and product tracking, evaluating reputational opportunities and risks. * Guide and develop the team of analysts and coordinators, promoting a data-driven culture, continuous learning, and delivery excellence. * Ensure analytical process governance and standardization, aligned with Media, Creative, and Planning teams. Benefits R$8\.500,00 (PJ) * Health insurance: 50% subsidy (\+25% for dependents after 6 months) * Optional dental plan * 30 days of paid vacation after 12 months * Daily allowance: R$41/day for in-office work * Education: up to 15% discount \+ R$75 for language courses * Streaming reimbursement up to R$24,90 * Birthday day off * Parental leave (maternity/paternity) and parental support allowance of R$1\.000/month * Bonus of up to 3 salaries