Job Summary: We are seeking a creative and analytical professional to lead the creative team technically, train them, and optimize their performance—driving measurable results. Key Highlights: 1. Act as a technical reference and mentor for creative designers. 2. Develop and implement training programs for high creative performance. 3. Optimize processes by connecting design, media, and growth to deliver results. **What is Beside?** We are a group of media and technology companies that create experiences capable of informing, inspiring, and guiding people around the world. We achieve this by combining relevant content, cutting-edge technology, and data intelligence to authentically connect brands and people. In 2024, we reached over 130 million visitors and 500 million impressions, with an audience present across multiple global regions—especially Latin America and North America. **Who is our team?** The Besider is the person who carries the company’s dream every day. We are restless, hungry to learn, and ambitious to go beyond. Driven by creativity and experimentation, we constantly seek more efficient and strategic ways to deliver our results. We believe that transformation in the media industry begins from within. Here, great ideas have space, mistakes become learning opportunities, and every challenge is a chance to grow. Being a Besider means being part of something bigger. It means pushing boundaries, taking responsibility, daring courageously, learning quickly—and always playing together toward the same dream. **Your Mission:** **Your mission will be to connect performance, data, creative production, and training—ensuring the team’s continuous results evolution.** We seek someone with a strong creative background and an analytical mindset to serve as the technical reference in developing the creative team—with a focus on continuous performance improvement. This person will play a central role in structuring and improving training programs, supporting the team in building strategic thinking behind creative work—going beyond execution to focus on what drives results. This is a hybrid role—technical, educational, and strategic—with high impact on the area’s growth. **Your Key Challenges:** * Development and Training: Lead the technical and cultural onboarding of new designers, creating learning paths, follow-up routines, and progression criteria. Develop and maintain guides, standards, and training materials (templates, checklists, examples, best practices) that reflect the complexity and underlying reasoning behind high-performance creative development. * Analysis and Performance: Monitor campaign metrics and performance, interpreting dashboard data (ROI, clicks, etc.) to guide designers-in-training with practical adjustments and recommendations. Ensure creatives align with best practices across major paid media channels (Meta, YouTube, TikTok, Kwai, etc.) through technical reviews and ongoing feedback. * Technical Leadership and Mentoring: Serve as the technical reference for the designer team—answering questions, offering solutions, deepening analyses, and occasionally participating in hands-on stages to reinforce process knowledge. Your expertise will be crucial to accelerating new members’ learning curves and ensuring the team’s technical excellence—while also contributing to building a high-performance culture grounded in humanity. * Process Optimization: Suggest and implement continuous improvements to onboarding and training processes—aiming for maximum efficiency and impact. Act as a bridge between design, media, and growth, ensuring creative deliverables drive business outcomes. **What We’re Looking For:** * Degree in design, communications, or related fields. * Solid experience in graphic design with a performance focus. * Hands-on experience creating assets for paid media campaigns. * Practical knowledge of advertising platforms such as TikTok Ads, Pinterest Ads, Kwai. * Ability to interpret data and guide creative decisions. * Proficiency in editing and/or design tools such as the Adobe Suite, and familiarity with BI tools (Looker or similar). * Experience or interest in training, mentoring, or people development. * Resilient profile with high learning capacity and adaptability. * Interest in dynamic, evolving environments. * Interest in working collaboratively, within a strong culture of development and interpersonal connection—including frequent rituals (dailies, weeklies, team exchanges). **What Can Help You Shine:** * Prior experience as a technical leader, creative coordinator, or similar role. * Expertise or experience in instructional design; * Familiarity with onboarding and talent development methodologies. * Knowledge of teaching and learning methodologies, with ability to structure and deliver practical training. * Knowledge of storytelling applied to performance. * Ability to combine creative vision + analytical thinking to generate real impact on results. * Clear communication, empathy, and teaching ability. * Knowledge of AI applied to creative work. * Ability to adapt strategies considering audience behavior per language/channel.
João Silva
Indeed · HR
João Silva
Indeed · HR
