Junior Marketing Analyst

Description

Job Summary: The Marketing Analyst will support the team in creating and implementing strategies to strengthen the brand and drive digital growth, collaborating on campaigns and data analysis. Key Highlights: 1. Support the creation and implementation of digital marketing strategies. 2. Manage social media and monitor market trends. 3. Contribute to branding and inbound marketing strategies. The Marketing Analyst will be responsible for supporting the team in developing and implementing innovative strategies aimed at strengthening the brand and expanding the company's digital presence. This role involves active collaboration in marketing campaigns, data analysis, and monitoring of market and competitive trends (benchmarking). The Analyst will play a key role in branding initiatives, helping to consolidate the company’s image and improve customer relationships across various digital channels. * Support the creation and implementation of digital marketing strategies. * Manage the company's social media accounts by creating content and tracking performance metrics. * Conduct benchmarking to monitor market and competitive trends and identify opportunities for improvement. * Assist in branding initiatives to reinforce brand identity. * Collaborate in developing an editorial calendar for each of the company's social media platforms. * Develop and execute inbound marketing strategies by producing relevant content for different platforms and stages of the consumer journey. * Participate in innovative projects within the marketing team, contributing creative ideas and solutions. * Generate reports and data analyses of marketing campaigns to optimize results.