Description
Work across the entire content production journey — from strategic planning, material creation and briefing, quality assurance of deliverables, to direct communication with suppliers responsible for content production.
Responsibilities:
* Ensure timely execution of the strategic plan and adherence to final content delivery guidelines.
* Ensure that the supplier team producing content has all necessary information and materials to execute their work excellently; monitor deadlines, follow up on delays, and provide status updates to the project coordinator.
* Develop training materials for content suppliers, ensuring quality and up-to-date content.
* Conduct persona and consumer journey research, producing required materials to support strategic and operational execution across this and other disciplines within the area.
* Manage production closure and monitor whether supplier payments are processed correctly.
* Prepare content briefing materials for external suppliers, ensuring strategic directives are properly followed.
Technical knowledge requirements:
* Keyword research expertise,
* Online writing skills,
* Persona mapping,
* Understanding of customer purchase journeys,
* Basic knowledge of copywriting and storytelling,
* Google Sheets,
* SEO best practices,
* Data analysis,
* Knowledge of SEO metrics;
Behavioral skills and competencies:
* Logical reasoning,
* Communication,
* Interpersonal relationships,
* Attention and organization,
* Planning,
* Critical thinking,
* Sense of urgency,
* Autonomy,
* Proactivity,
* Dynamism,
* Innovation,
* Technical proficiency and business acumen,
* Curiosity and creativity,
* Inquisitive mindset;
Cultural Fit / WE Values
* Ownership
* Results orientation
* Transparency and collaboration