Digital Marketing Coordinator

Description

Job Summary: The professional will plan, execute, and coordinate 360° digital campaigns; manage creation teams; develop social media content; and formulate digital media plans focused on performance. Key Highlights: 1. Opportunity to plan and execute integrated digital campaigns. 2. Lead and coordinate social media creation and content teams. 3. Develop and manage digital media strategies with a focus on ROI. Rede de Farmácias São João is the largest pharmacy chain in Southern Brazil, with over 1,250 stores across the states of RS, SC, and PR, and a team of approximately 24,000 employees. We are currently expanding rapidly, further consolidating our leadership in the regional pharmaceutical retail sector. Here, you’ll find the ideal environment to grow and develop alongside us! On-site opportunity in Gravataí/RS or Passo Fundo/RS. **Responsibilities and Duties** * Plan and execute the annual and monthly digital campaign calendar, integrating creative development, social media, and performance media. * Coordinate the creative team, ensuring graphic quality, visual consistency, and alignment with brand guidelines. * Develop and supervise social media content (organic and sponsored), ensuring relevance, engagement, and growth of digital communities. * Formulate digital media plans (Meta Ads, Google Ads, YouTube, TikTok, among others) focused on performance, ROI, and synergy with institutional initiatives. * Integrate content, media, and creative strategies to deliver cohesive and effective 360° campaigns. * Monitor and approve creative assets, copy, layouts, and communication materials produced by the team. * Prepare strategic reports, transforming data into insights to support leadership decision-making. * Coordinate multidisciplinary projects with internal departments and external partners, ensuring deadlines, quality, and results. * Monitor trends in digital behavior, social media, media formats, and creative tools. * Track performance metrics (CAC, ROI, CTR, conversion, reach, and engagement), build dashboards, and propose strategic adjustments. * Encourage innovation in creative formats, media campaigns, and the brand’s digital presence. **Requirements and Qualifications** * Bachelor’s degree in Marketing, Advertising and Public Relations, Communications, or related fields. * Postgraduate studies or specialization in Digital Marketing, Social Media, or related areas will be considered a plus. * Availability to work in Passo Fundo/RS or Gravataí/RS. **Additional Information** Meal Allowance (Alelo); Christmas Allowance (Alelo); Transportation Allowance or company-provided transportation; Unimed Health Plan; Gympass; Dental Plan; Partnership with Higher Education Institutions; English Language School Partnership (available both in-person at the company and online); Pharmacy Partnership; SESC Partnership; Childcare Assistance and extended maternity/paternity leave (Citizen Company); Career growth opportunities within the company. **Rede de Farmácias São João** is the largest pharmacy retail chain in Southern Brazil, the 4th largest nationwide, and is actively strengthening its leadership through an ambitious expansion plan. We operate over 1,200 stores across more than 300 municipalities in the three southern states (RS, SC, and PR), supported by over 23,000 dedicated employees committed to caring for people’s health. To support this extensive structure, we operate two modern operational centers located in Passo Fundo/RS and Gravataí/RS, ensuring greater agility and efficiency in logistics and distribution. **Our Mission**: To enable health and quality of life while ensuring business growth and sustainability. **Our Vision**: To be recognized for our ability to serve, grow, and share—valuing people and promoting sustainable health. **Our Values**: Agility, commitment, determination, discipline, teamwork, innovation, resilience, and relentless focus on results. Join us to grow and develop your career! Boost your career with Brazil’s leading southern pharmacy chain!!! **\#VemSerSaoJoao**