Content Supervisor

Description

Job Summary: We are seeking a strategic and creative content leader to develop the brand's voice and that of its founders, transforming strategy into consistent execution—with focus on ecosystem and performance. Key Highlights: 1. Leadership in content and social media strategy 2. Building brand and leader authority (founder content) 3. Managing creative teams and performance analysis **OUR WAY OF BEING AND DOING** The Appmax team consists of hands-on people who place grit and collaboration as top values. Every day, we strive to help digital entrepreneurs sell more—more efficiently and more easily. We draw inspiration from our customers and exist to serve them and provide tools that will amplify and maximize their results. If you also want to join this journey with us, apply now and become part of it! **So, are you ready to build your future with us?** We’re looking for someone who understands that content isn’t just about posts—it’s about positioning. Someone who thinks in terms of ecosystems, not isolated channels; who knows how to craft both a brand’s voice and the voice of its leaders; and who transforms strategy into execution without losing consistency along the way. If you’ve already led creative scopes, have strong intuition for social media, understand what makes a founder a market reference—and can still juggle all this while collaborating across other content areas—this role was made for you. **WHAT YOU’LL DO HERE:** **Channel Strategy and Synergy** * Develop and lead Appmax and Max’s social channel content strategy, ensuring consistency in tone, narrative, and positioning across all platforms; * Map platform-specific opportunities (Instagram, TikTok, LinkedIn, YouTube) aligned with awareness, consideration, and conversion goals; * Ensure social, influencer, and community efforts speak the same language—through integrated calendars, complementary narratives, and aligned execution; * Identify emerging content trends before saturation and translate them into real opportunities for the brand. **Founder Content — Building Authority for Leaders** * Develop and execute the founders’ personal content strategy, positioning them as references in technology, payments, and entrepreneurship; * Curate topics, formats, and narratives that authentically reflect each founder’s vision and style—without sounding scripted; * Produce or supervise content creation for LinkedIn, Instagram, and other CEO personal channels; * Closely monitor performance of these profiles and adjust strategy based on data and feedback; * Establish a sustainable production rhythm, balancing founders’ time with the need for consistent publishing. **Interface with Influencers and Community** * Serve as the bridge between content strategy and influencer initiatives, ensuring influencer campaigns are integrated with owned-channel narratives; * Collaborate with the influencer team on briefing creation, topic planning, and campaigns that reinforce brand positioning; * Contribute to building a partner creator community—considering how the brand’s organic content can both empower and be empowered by this ecosystem; * Identify collaboration opportunities among the brand’s channels, founders’ profiles, and partner influencers. **Leadership and Team Management** * Lead a team of 3–4 people (social media, storymaker, or similar), ensuring development, alignment, and results delivery; * Assign tasks clearly, deliver constructive feedback, and foster an environment of creativity with accountability; * Build scalable processes that maintain quality in production; * Be a technical and creative reference for the team—someone others aspire to learn from. **Analysis and Performance** * Monitor KPIs for social channels and founder content (reach, engagement, audience growth, conversions, share of voice); * Produce reports with actionable insights—not just what happened, but what to do next; * Test formats, evaluate results, and rapidly scale what works; * Maintain funnel awareness: understand how content contributes to demand generation—not just vanity metrics. **YOU’LL STAND OUT IF YOU HAVE:** **Requirements** * Proven experience managing content and social media with strategic vision and brand-oriented perspective; * Experience building or managing personal branding / founder content strategies; * Prior experience leading creative teams—even small ones; * Mastery of major social platforms and their respective formats and dynamics; * Ability to fluidly move between strategy and execution without compromising quality in either; * Strong internal communication and influence skills—you know how to engage founders and leadership in the content creation process. **Nice-to-Haves** * Experience in technology companies, fintechs, e-commerce, or SaaS; * Hands-on experience with influencer campaigns and understanding of the creator ecosystem; * Familiarity with SEO, performance marketing, and paid traffic applied to content; * Proficiency with content management, social listening, and analytics tools. **WHAT WE LOOK FOR IN YOU:** * Ecosystem mindset—you consider how all channels interconnect, not operate in silos; * Sharp writing and refined aesthetic sense—you recognize (and produce) high-quality content; * Ability to capture another person’s voice and transform it into authentic content; * Collaborative leadership—you develop your team while delivering results; * Owner mindset: proactive, data-driven, and impact-focused; * Grit and collaboration—our values in action! **At Appmax, our Maxters enjoy:** All equipment and resources needed to work in-person, hybrid, or remotely Hybrid or remote work allowance Flexfood—so you don’t need to choose between VR or VA Health and dental insurance Pet health insurance ️‍ ️ Wellhub Avus Starbem Pharmacy discount program Transportation voucher ❤️‍ Life insurance Upmaxter—support for your studies An environment that fosters development and high performance, with monthly performance check-ins, 1:1 practices, continuous feedback routines, PDI follow-up, and much more...