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Copywriter

Indeed
Full-time
Onsite
No experience limit
No degree limit
Praça do Patriarca, 62 - Historic Center of São Paulo, São Paulo - SP, 01002-010, Brazil
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Description

Job Summary: We are seeking a sales-focused Copywriter to create copy, scripts, and landing pages that generate measurable performance, combining psychology, storytelling, and data. Key Highlights: 1. Transform ideas into messages that sell, convert, and retain 2. Behavioral engineering for real revenue 3. Dynamic environment focused on innovation and results If you write to win awards, this role is not for you. But if you write to sell—and measure your copy’s success by CTR, CVR, and ROAS—this is your stage. At Digital Growth, copy is behavioral engineering. You will be the mind behind scripts, landing pages, and ads that move the needle in one direction: revenue. **Role Mission** Transform growth ideas and strategies into messages that sell, convert, and retain—combining psychology, storytelling, and data to create copy, scripts, and pages that generate measurable performance. **Responsibilities** * Create and optimize ad copy, landing pages, emails, and video scripts (VSLs, Reels, Ads). * Develop narratives and mental triggers that maximize CTR, CVR, and ROAS. * Collaborate with traffic and video teams to ensure alignment among copy, visuals, and conversion. * Produce multiple text variations for weekly A/B testing. * Measure and report performance of each asset based on data. * Adjust scripts and headlines based on actual results (not assumptions). * Document high-performance learnings and frameworks for reuse. **Requirements** * Mental triggers and copy frameworks (AIDA, PAS, 4Ps, Before-After-Bridge, etc.). * Consumer psychology and lead behavior. * Sales page structure and acquisition/nurturing funnels. * Copy metrics: CTR, CVR, CPL, Watch Time, ROAS. * Scriptwriting for VSLs, Ads, and Reels. * Persuasive, clear, conversion-oriented writing. * Rapid creation of multiple versions (test and iterate). **Nice-to-Haves** * Experience in copy for infoproducts, SaaS, or e-commerce. * Experience with audiovisual storytelling and performance videos. * Proficiency in email automation and funnels (RD, HubSpot, ActiveCampaign). * Portfolio with proven results (CTR, CVR, CPL). * Knowledge of SEO copywriting and CRO. **Why Work at Digital Growth?** Here, we are driven by innovation, results, and a dynamic, respectful work environment. We value meritocracy and continuous development, offering professional growth to all our team members. If you seek a challenging workplace and a company that believes in your potential, join our team! **Apply Now!**

Source:  indeed View original post
João Silva
Indeed · HR

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