CONTENT ANALYST (PLENO)

Description

Job Summary: We are seeking a professional to strategically define and manage the editorial calendar, produce audiovisual content, and optimize performance—acting as a bridge between teams and proposing improvements to the strategy. Key Highlights: 1. Strategically define and manage the editorial calendar 2. Actively produce high-quality audiovisual content 3. Serve as a strategic bridge and optimize content performance We are **Sólides**, the only Brazilian technology company for **Integrated People Management with Behavioral Intelligence**. Our platform is **\#completadeverdade**, offering HR and People Department solutions for businesses across Brazil. In 2022, we received the largest investment ever made in an HR Tech in Latin America: BRL 530 million — led by Warburg Pincus fund — and expanded our business that same year through the acquisition of Tangerino, a comprehensive solution for automating People Department processes. In 2024, we acquired Folha de Pagamento Digital, consolidating ourselves as the one-stop-shop for SMEs. Currently, we serve **over 40,000 customers**, impacting more than **eight million lives** through our platform, and lead the group of high-growth companies in Brazil. Our company values reflect a culture of dedication, originality, and passion for what we do — making us **people experts, strong in delivering extraordinary results, courageous in being different, and passionate about our customers.** We have a united and engaged team, committed to moving dreams, people, and businesses forward. Are you ready to embark on a journey of evolution, growth, intense execution, and results focus? Join us — Sólides is your place. **Your main responsibilities will include:** * Strategically define the editorial calendar for the assigned channel; * Actively produce audiovisual content for the assigned channel alongside the internal team; * Ensure the quality and relevance of produced content and continuously optimize performance; * Serve as a strategic (not merely operational) bridge between the internal team, freelancers, and internal stakeholders—identifying growth opportunities and adjustments to the content strategy; * Propose process and strategy improvements aligned with market trends. **For this position, we expect you to have:** * Completed or ongoing Bachelor’s degree in Marketing, Journalism, Advertising and Public Relations, or related fields; * Mastery of content marketing strategies; * Solid experience managing editorial calendars and producing content; * Proficiency in on-page and off-page SEO optimization; * Experience developing content strategies for multiple platforms (YouTube, online courses, social media); * Ability to generate and interpret performance reports; * Advanced knowledge of tools such as Google Analytics and SEMrush; * Proactivity; * Results orientation and critical performance analysis; * Excellent communication and negotiation skills; * Proactive identification of improvement opportunities. **Nice-to-have qualifications:** * Experience managing freelancers and partners; * Knowledge of marketing automation and CRM strategies (HubSpot, RD Station); * Familiarity with Adobe Creative Suite; * Experience in audiovisual production. **Still unsure if Sólides is the right place for you? Here’s why becoming a Solidiano(a) is great:** * Meal Allowance / Food Voucher worth BRL 45.00 per business day (Sólides Benefits Card); * Transportation Voucher or Fuel Voucher; * Unimed Health Plan with co-payment, no monthly fee; * OdontoPrev Dental Plan, fixed monthly fee of BRL 21.91; * Therapy: Partnership with Psicologia Viva — 3 free sessions per month; * Online Courses ranging from Gastronomy to Postgraduate Programs (Qualifica); * Access to all courses offered by Escola de Pessoas; * Remote Work Allowance of BRL 60.00 (Sólides Benefits Card); * English Course (subject to current eligibility policy); * Perks (on-site manicure, balanced snacks, etc.); * Birthday Day Off; * Wellhub; * Responsible Credit (Payroll Deduction Loan via Sólides Benefits); * Childcare Assistance — for mothers and fathers with children up to 3 years old; * Special Dependent Assistance (also extended to parents); * Sólides Patinhas (15% discount on DogLife plans); * Ânima Ecosystem Agreement (discounts on undergraduate and postgraduate programs at group institutions); * Sólides Postgraduate Program (70% discount); * Partnerships with OnHappy, Detronic, and SESC; * Super Flexible Dress Code. **So, are you in?!** **Join us as a Solidiano! An amazing team is waiting for you \=)