Description: If you: * Hold a completed undergraduate degree in Technology, Marketing, Communications, or related fields; * Have experience developing content pages using HTML, CSS, and JavaScript; * Have e-commerce experience; * Possess intermediate-level Excel skills. It will be a plus if you: * Have experience with the SAP system. In general: * You will be responsible for monitoring and optimizing B2C website performance by analyzing traffic, conversion funnels, and conversions using BI tools and Google Analytics. You will validate the shopping experience, ensuring usability and efficiency of user flows. You will manage product pricing, promotion rules, coupons, and campaigns, as well as create and update HTML, CSS, and JavaScript pages. You will monitor banner, product (best-selling, most-searched, low-stock), and active commercial campaign performance, updating performance reports and presentations. You will also conduct improvement tests, build development roadmaps with IT, and validate product and promotion registrations and updates in the system. Your day-to-day responsibilities will include: * Conducting analyses in Google Analytics (funnel, traffic, conversion) and BI tools to measure performance; * Daily simulation of the shopping and navigation experience on CentralAr.com.br, validating usability and checkout flows; * Executing product pricing and maintaining promotion rules, coupons, and campaigns; * Creating and updating content pages in HTML, CSS, and JavaScript, as well as managing coupon communications and landing pages; * Monitoring performance of banners, products (best-selling, most-searched, low-stock), and active commercial initiatives; * Updating the B2C management presentation and tracking B2C website performance; * Conducting improvement and implementation tests (FIT), as well as building development roadmaps with IT; * Validating product and promotion registrations and approving updates in the system. 2512030202191844138