Description
Job Summary:
Manage relationships with retailers, plan sales training, and analyze performance indicators to boost brand performance and visibility in the fashion retail sector.
Key Highlights:
1. Key Account management and strengthening brand presence
2. Planning and conducting sales team training
3. Performance indicator analysis and strategic action planning
**Responsibilities**
* Manage relationships with key retail partners (key accounts), ensuring excellence in brand execution, sell-out performance, and enhanced in-store brand presence.
* Plan and conduct in-person and online training for sales teams, focusing on product knowledge, sales techniques, and visual merchandising, thereby improving service quality and conversion rates.
* Monitor and analyze key performance indicators (sell-out, inventory turnover, average transaction value, distribution coverage, and stock levels), transforming data into strategic action plans.
* Develop and implement in-store activation initiatives and joint campaigns with retailers to drive results and increase brand visibility.
* Create support materials (product guides, presentations, videos, and training content) for continuous team development.
* Collaborate closely with commercial and marketing departments to ensure consistent brand communication and positioning.
* Identify expansion and new channel development opportunities within the multi-brand portfolio, contributing to sustainable business growth.
**Requirements**
* Prior experience as a Retail Supervisor, Training Coordinator, or similar role in the fashion industry.
* Experience in multi-brand channels and/or wholesale is considered a plus.
* Strong communication skills, teaching ability, and capacity to engage commercial teams.
* Analytical mindset, with proficiency in interpreting performance metrics and making data-driven decisions.
* Willingness to travel.
* Organizational skills, autonomy, and strategic business vision.
* Proficiency in Microsoft Office and presentation tools.
* Familiarity with Visual Merchandising and consumer behavior in fashion retail is desirable.
**Education**
* Completed bachelor’s degree in Fashion, Business Administration, Marketing, or related fields.
* Postgraduate studies or specialization in Retail Management, Business, or Branding are desirable.