Junior Data Base Analyst

Description

Job Summary: We are seeking a Junior Data Base Analyst to support customer database management and evolution, ensuring data quality, organization, and reliability. Key Highlights: 1. Support customer database management and evolution 2. Ensure data quality and organization 3. Contribute to more accurate segmentation and campaigns We are seeking a **Junior Data Base Analyst** to support customer database management and evolution, ensuring data quality, organization, and reliability of the data underpinning CRM and marketing strategies. This person will play a pivotal role in structuring information, directly contributing to more efficient segmentation and more accurate campaigns. **Key Responsibilities:** * Update, organize, and maintain the customer database (CRM). * Ensure data integrity, consistency, and standardization. * Perform database cleansing. * Monitor incoming new data (registrations, leads, events, reservations). * Structure business-relevant fields and information (profile, behavior, history). * Create customer segments. * Support campaigns with qualified and targeted lists. * Identify clustering opportunities (e.g., families, lifestyle, sports, gastronomy). * Prepare databases for email, WhatsApp, and other communications campaigns. * Support relationship nurturing workflows. * Consolidate basic campaign and customer data. **Requirements:** Bachelor’s degree in Marketing, Business Administration, Communications, or related fields. Experience with marketing automation and journey management. Strong organizational skills and ability to manage multiple concurrent priorities. Experience with CRM and automation tools (a plus). **Additional Information** **Salary:** R$ 4\.880,00 **Benefits:** Meal Allowance R$ 1\.118,00 **Employment Type:** CLT **Working Hours:** Monday to Friday